Gaming’s catchiest slogans


All gaming slogans are not created equal. Some come and go without leaving an impression, while others, like the ones featured below, are burned into your consciousness for all eternity. For better or for worse.

There they sit, waiting for the day a line of text or a part of a tune trigger you into full “humming it for the rest of the day” mode.

For this, we apologise.

Pokémon: Gotta catch ‘em all!

“It’s you and me, I know it’s my destiny, something, something, something, gotta catch ’em all, Pokémon.”

This will be stuck in your head for the rest of the day now – it’s a pleasure.

The slogan we saw plastered on TV, toys, and video games for many a year is not soon going to leave this earth, Nintendo are adamant to keep it alive.

EA Sports: It’s in the game

Every time you booted up Fifa on the PlayStation 2 – or any EA sports game on any platform – you would be treated to the EA logo and an epic voice saying: “EA Sports, it’s in the game”.

Tell me you did not say it at least once when the game started. Maybe softly, maybe loudly, either way, you know you said it.

EA Games: Challenge Everything

If you weren’t playing a sports game from EA, you were challenging everything in one of their other titles. Like “It’s in the game”, “Challenge Everything” was a phrase you at least mumbled while waiting for the game to start up.

Nvidia: The way it’s meant to be played

While Nvidia did not verbally tell you gaming with them was “The way it’s meant to be played”, the message still stuck.

The familiar tune and the softly spoken “Nvidia” let us know it was time to dominate on the PC.

Dark Souls: Prepare to Die

It’s Dark Souls, you are going to die a lot, get used to it.

You can’t say the developers did not warn you before releasing the first Dark Souls.

LittleBigPlanet: Play Create Share

The Play Create Share slogan tells you everything about the game in three simple words.

You play the game, you create in the game, and then you share in the game. Or you share the game. Maybe you share food while eating and playing the game. Basically, just share.

Which gaming slogans are your favourite? Let us know in the comments and forum.

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  • UltimateNinjaPandaDudeGuy

    Nvidia always seems the best to me… Juts makes me feel good about my card! o/

  • Charl van der Merwe

    “Challenge everything” no coincidence its an EA slogan, an EA slogan client use querying the high number of buggy game releases.

  • VirtualForce

    I had that “Challenge everything” as my windows start up sound yay back.

  • koos

    what about that old EA saying.
    “Now get the f**k outta mah building”

  • Arc

    Not a slogan but still waaay catchy. From baldurs gate “you must gather your party before venturing forth”

  • BeoTeK

    Actually Dark Souls wasn’t released with the slogan, only when they ported it to PC and included the Artorias of The Abyss DLC did it then become Prepare To Die. And that was the title of the bundle.
    The better reference/slogan to Dark Souls would be “You Died”.

  • Jay Menton

    LOL. . .I hated it every time I heard that. . .It haunted me in my dreams :)

  • SubZero

    “Die B*tch!!!” Unreal Tournament taunt 😛 on a more serious note… “There is no knowledge, That is not power” MK ftw!!!!

  • R Khan

    what.. nobody said “all your base are belong to us”?!?!

  • R Khan

    starcraft 2 – “hell, it’s about time”

  • Janus van Loggerenberg

    “Stay awhile and listen”

  • NicoR

    You can actually have this removed from BG :)

  • NicoR

    “Harkonnen VEEEEEEHHHHHICLE repaired”

  • Jans

    Dungeon Keeper: “Evil is Good”

  • Wesley Fick

    Need a light?

  • cloudzn

    what about sonys old slogan “its beyond a game”