South Africa’s online porn habits exposed

What, when, where, and how often South Africans watch porn revealed

March 14, 2014
Kim Kardashian

Gauteng, take a bow; you consume more porn than any other province in South Africa. Western Cape, you come second – which is very giving of you – while KwaZulu-Natal brings up the rear in third.

These and other potent facts were released last month in Pornhub’s insight study into South Africa’s porn viewing habits, and it makes for arousing reading.

It took us a couple weeks to find this, we apologise, but rather late than premature-publication.

To warm up, let’s take a peek into each province’s average time spent and page views per pornsite visit.

Province Average time per visit (minutes)
Page views per visit
South Africa 10.27 7.5
Eastern Cape 10.39 7.58
Limpopo 10.37 7.11
Mpumalanga 10.35 7.07
Gauteng 10.33 7.54
Northwest 10.30 7.64
KwaZulu-Natal 10.27 7.48
Western Cape 10.26 7.51
Free State 10.03 7.16
Northern Cape 9.29 6.85

South African viewers average 10 minutes and 27 seconds per online escapade, with 7.5 pages viewed per visit, which comes in at 1 minute and 39 seconds above the world average. As you can see, the Northern Cape fails to last as long as the rest of the country, but not by much.

In terms of volume, because size does matter, Gauteng accounts for 55% of SA’s porn traffic, Western Cape watches 26%, and KZN a meagre 12%.

Now that we know how long our fair citizens indulge per viewing, the next questions is what are we watching?

Below are the top search terms used on Pornhub by South Africans when looking for a bit of fun.

Top 10 Pornhub search terms in SA

  • Indian
  • Milf
  • Lisa Ann
  • Ebony
  • South Africa
  • Squirt
  • Massage
  • Teen
  • Black
  • Kim Kardashain

Veteran porn actress Lisa Ann is still the firm favourite when it comes to individual stars, but cannot surmount South African’s desire to see Indian guys and girls getting down. Kim Kardashian, who gained her fame through her once-off sex tape, rounds off the top 10.

South Africans follow international trends with regards to the time of day, and year, we watch porn. January is the most popular month, probably because no one has money after Christmas to do anything else, while July is the slowest month.

Tuesday is the most popular day of the week, receiving the most traffic, while the day of rest – Sunday – receives the least. The hours of between 10pm and midnight, while partners/children/roomates are sleeping, is the most popular time of day for a viewing.

Celebrating Nelson Mandela

We are also a sympathetic nation, according to the stats, and on the day of Nelson Mandela’s funeral porn site visits were 22% down compared to average Sunday traffic. Later that evening, things returned to normal and porn watching was in full swing. In fact, viewing was up 34% above Sunday norms between 10pm and 1am.

Lastly, where are South Africans watching porn?

The number of people watching porn on their mobile and tablet devices rose from 33% to 44% in 2013, but desktop computers still remain the firm favourite. Let’s hope it is not the family PC in the lounge next to the cat’s litter box.

Pornhub traffic by device

  • Desktop 55%
  • Mobile 32%
  • Tablet 12%

For those brave readers out there, would you say you fit into the above mentioned profile, or do you have more acquired tastes? Let us know, if you dare.

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Tags: headline, porn, Pornhub, South Africa, viewing habits

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