GDC 2011: Piracy Is Not Theft, Says Minecraft Creator

[Necuno]

Like Rovio’s Angry Birds, Notch’s Minecraft is constantly updated. The game was put on sale in its alpha state, and at one point sold 350,000 copies in a single day; when the game entered beta and he raised the price by 50 per cent, sales doubled. “Treat game development as a service,” he says. “Make a game last longer than a week. You can’t pirate an online account. ”

This is the kinda talk I like! Just for this, I think I'm gonna get Minecraft.

maybe you should have read it properly, going to see if you tune changes if everything all of a sudden requires an online account...paid one at that...