Quote Originally Posted by Dark Bane View Post
Ah, but how many as long running? or popular. Can't think of a clever way to bring it up, so, Bleach . Despite still having had a large following around the world the manga still got canned because the Japanese weren't buying.
I still don't have any plans to get on the Boruto bandwagon anytime soon, but I'm secretly hoping it becomes something special.

I've been reading a lot more manga & watching less anime recently, mostly stuff I've always wanted to read but never got around to. So I haven't seen a lot of the new stuff, or even know what's new. News of Ao no Exorcist reached me though. So I'll pick up Boruto when I finish some of the old stuff I'm reading.
Bleach's demise was the accumulation of a number of different things. In essence it was due to it falling from popularity, but there was much more to that than not being in the top 10 surveys.

Being a manga Artist is probably one of the most demanding jobs one could ever work. As a Mangaka you have to constantly meet weekly deadlines, and your work has to stay above a certain readership percentage. You are always in meetings with your editors and you work is rated weekly. If it falls below a specific mark over a period of X weeks, you then have Y amount of weeks to create a conclusion. Then you either start all over again, which can sometimes take months before you can create anything worth publishing. The process then repeats.

There is also the fact that you have around 5 hours of personal time to yourself. A week. The rest of the time is spend drawing and this is despite the fact that you have 3 or more personal assistants that can do in between art, backgrounds, blackouts and everything else. There is also the fact that your editor, will have more say in your content than you because he 'knows' the target audience.

Bleach was also too long, the story is constantly stretched out to great length where it could have already ended. I can only speculate and say that it was the choice of the editors to add more to the story at an attempt to bring ratings up and make it more popular.

Now when we compile all this information together, as well as look at the first few volumes of Bleach vs. the last few you will see some very notable differences in the art style and flow of the manga. There was less detail and more messiness in the action sequences. The storyboards also did not flow as well as they once did.

TL;DR Kubo simply gave up trying as the ratings dropped slowly and he became somewhat disinterested in his work. This is sad because between Kishimoto and Oda, Kubo is the better artist in my opinion.