UK based animation studio Axis and their client Deep Silver won Gold at the Cannes Lions International Festival of Creativity for their Dead Island Announcement Trailer.
The Dead Island trailer took top honours in the Internet Film category where it was one of forty-one films short-listed from hundreds of entries. Georg Larch and Anton Borkel, from Deep Silver, collected the award at the ceremony on Saturday 25th June.
The Cannes Lions International Festival of Creativity is the world’s biggest celebration of creativity in communications and is a global meeting place for advertisers, advertising and communication professionals.
“We are overwhelmed to see the Dead Island trailer pick up an award at an event as prestigious as the Cannes Lions’ said Axis Executive Producer, Richard Scott.
“It goes to prove that the dedication shown by director Stuart Aitken and all of the Axis team has really paid off. I also want to give great credit to all the Deep Silver team because without their daring strategy and belief in what we could do this project could have been so different,” Scott continued.
Below is the trailer, in case you missed it the first time around, or want to watch it again because it’s pretty awesome.
About Axis Animation
Axis is an award winning animation studio, based in Glasgow, Scotland, UK, dedicated to creating the best in animation and visual effects for commercials, broadcast, film and interactive entertainment. Recent credits include BAFTA winning Colin and Cumberland for the BBC, D&AD nominated Codehunters short film for MTV Asia and video game trailers for Crackdown 2, Pirates of the Caribbean Armada of the Damned, Singularity, Heavenly Sword, Crysis, Mass Effect 2, Spider-Man: Shattered Dimensions and Killzone 2.
Dead Island trailer wins Gold at the Cannes Lions 2011 << Comments and views
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