Good guy Razer honours 90% product discounts

A few days ago, a 90% discount code for the UK Razer Online store hit the web, and things escalated quickly with thousands of orders placed at the store. However, it turns out that this discount was never meant to be used by the public, and was left active in the system through an oversight.

Min-Liang Tan, Razer co-founder, CEO and creative director, has responded to the situation, saying: “This coupon code was NOT authorized nor approved by Razer and was generated by a third party to test our shopping cart (and left in our system unknown to us till now). When we discovered this, we had to shut down our site for a bit until we figured out what was going on.”

Razer has decided to take the PR high-ground and honour many of the purchases.

“While we have the option of cancelling the orders legally, we’ve always had a customer comes first policy at Razer and in respect of this incident, we have decided to honor the orders that were placed using the unauthorized code by Razer fans buying single products for their own use,” said Min-Liang Tan.

“Unfortunately, as the products are being sold well below their cost, it will likely cost us an insane amount of losses to make good on the orders which will really really hurt us as we’re still a small company – that much said, we want to do right by the community. For orders in the multiples of units for a single product, we will still give each an opportunity to purchase one item of each product ordered at the 90% off discount but not for multiple units of the same product.

“Our focus is on doing the right thing for our fans, the gamers and the community, not for resellers or users to profit from this. That’s not gaming, that’s not our deal,” said Min-Liang Tan.