This means that the Wii U will be on the market before the current generation of consoles has been retired, but Nintendo of America president Reggie Fils-Aime believes that the current Wii and the Wii U can co-exist. Speaking to Time, Fils-Aime explains how the two consoles are intended for different consumers.
“The consumer buying Wii hardware today is going to be a different consumer than the one who will be buying Wii U in the future. This is the first holiday that the Wii is available at $149.99 or below, so it’s an expanded demographic we’re reaching. These are consumers who have heard about Wii for the past couple years, but at $199 or $249 it was economically out of their reach,” he said.
However, Nintendo does still hope that their already installed user base of Wii users will make the transfer over to the Wii U at some point – backwards compatibility and shared controllers should help with that.
“We haven’t announced pricing for Wii U, but you can definitely expect that pricing is going to be different and that the games are going to be different. We do believe that Wii and Wii U will coexist for some time. As we drive the install base of Wii, we’re really setting people up to take their gaming library and be able to transfer it over to Wii U.”
These statements certainly speak to a more powerful, less “casual” game system to expect from Nintendo.