Activision Blizzard makes more money than ever before

8 November 2012
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For the quarter ended September 30, 2012, Activision Blizzard has reported record GAAP (Generally Accepted Accounting Practises) net revenues of US$841 million, as compared with US$754 million for the third quarter of 2011.

For the third-quarter, GAAP net revenues from digital channels were US$430 million and represented 51% of the company’s total net revenues. That a lot of WoW subscriptions and CoD map-packs.

Bobby Kotick, Chief Executive Officer of Activision Blizzard, snug aboard Activision’s gold-plated space station in high-orbit above Earth, holo-beamed a 50-metre replica of his head into the investor call.

“We have, for the third straight year, generated over $1 billion of operating cash flow for the trailing twelve month period ending September 30,” said Kotick, transmitting his voice directly in the consciousness of investor call attendees using a quantum-aural modulator powered by diamonds and lubricated with the tears of THQ executives.

“Our performance was driven by the launch of Blizzard Entertainment’s World of Warcraft: Mists of Pandaria and continued sales of its top-selling PC game, Diablo III, as well as Activision Publishing’s new entertainment property, Skylanders Spyro’s Adventure, and sales of titles in the Call of Duty franchise,” said Kotick.

Bobby Kotick

Bobby Kotick

Highlight for Activision-Blizzard for the first 9 months of 2012:

  • Activision Publishing’s Skylanders Spyro’s Adventure has been the #1 best-selling console and handheld game overall in dollars, including accessory packs and figures, in North America and Europe for the first nine months of 2012.¹ Additionally, Skylanders Spyro’s Adventure was the #1 action-figure line in the U.S., outselling all other action–figure lines for the first nine months of 2012.²
  • For the first nine months, Activision Blizzard was the #1 PC publisher in the U.S. and Europe. Additionally, for the third quarter, Blizzard Entertainment had two of the top five PC games with Diablo III and World of Warcraft: Mists of Pandaria.¹
  • Since its release in May 2012, Blizzard Entertainment’s Diablo III was the #1 bestselling game in dollars and units on the PC in the U.S. and Europe.¹
  • On September 25, 2012, Blizzard Entertainment released World of Warcraft: Mists of Pandaria, and sold through approximately 2.7 million copies of the game as of its first week of release.³ Additionally, on October 2, 2012, World of Warcraft: Mists of Pandaria was released in China, marking what the company believes to be the first time any game has officially released in China as part of a global launch.
  • As of September 30, 2012, Blizzard Entertainment’s World of Warcraft remains the #1 subscription-based MMORPG, with more than 10 million subscribers.³

“Skylanders Giants is off to a great start and next week the company will release Call of Duty: Black Ops II, which we believe will be one of the most successful launches of any form of entertainment in history,” said Kotick.

“As we look to 2013, we are cautious about business prospects given a continuingly challenged global economy, the ongoing console transition, and very difficult year-over-year comparables due to Blizzard’s record-shattering Diablo III sales in 2012. We expect that over the long-term, we will maintain our leadership position as the world’s leading interactive entertainment company and continue to provide strong returns to our shareholders by delivering great games to audiences around the world,” said Kotick.

¹According to The NPD Group, Chart-Track and GfK
²According to The NPD Group
³According to Activision Blizzard internal estimates

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  1. Stan Smith
    09.11.2012 at 20:50

    That guy is swimming in money right now

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