MyBroadband recently conducted its 2017 Tech Survey, which revealed that while DStv remains the most popular media platform among South African IT professionals, Netflix is becoming a real threat.
The 2017 Tech Survey was completed by over 3,000 South African IT professionals and tech-savvy consumers.
The survey results showed that 50% of IT professionals subscribe to DStv, while 22% have a Netflix subscription. ShowMax was third, on 13%.
When it comes to music streaming services, Google Play Music was by far the most popular – followed by Apple Music and Deezer.
An interesting result was that only 38% of South African IT professionals said they pirate content, down from over 50% a year ago.
The lower percentage of pirates is likely linked to improved on-demand content from DStv and the growth of Netflix and ShowMax in South Africa.
A summary of the 2017 Tech Survey results related to media streaming is provided below.
This article first appeared on MyBroadband and is republished with permission.
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This article does not explain why Netflix is becoming a real threat to Dstv. You state % stats, but no comparison to indicate what these stats might have been a few months ago? Can you advise what % Netflix has come up from to the current 22% or if Dstv has come down to the current 50%. Much obliged.