According to the PC Gaming Alliance, the PC gaming market is performing very well at the moment, and it grew by 19% in 2010 in combined established territories such as UK, US, Japan and Germany over 2010.
“The spotlight has definitely shifted back to the PC game market,” declared PC Alliance president Matt Ployhar, who claims that factors such as digital distribution, free-to-play business models and online games contributed to the overall growth.
“Large game publishers are looking at digital revenue on the PC game platform as one of their key areas of growth,” he added, “and it is clear that the performance of the PC game market in 2010 is resulting in substantial investment money flowing into the PC game business.”
Last month PC gaming leaders Valve declared that Steam is more profitable than Google and Apple, per employee.
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