{"id":10587,"date":"2011-03-10T08:45:00","date_gmt":"2011-03-10T06:45:00","guid":{"rendered":""},"modified":"-0001-11-30T00:00:00","modified_gmt":"-0001-11-29T22:00:00","slug":"take-two-ceo-reviews-can-influence-the-success-of-a-newly-released-title","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/business\/10587-take-two-ceo-reviews-can-influence-the-success-of-a-newly-released-title","title":{"rendered":"Take-Two CEO: Reviews \u201ccan influence the success of a newly-released title\u201d"},"content":{"rendered":"<p><p>On the topic of Metacritic and other entertainment review aggregators, Take-Two&rsquo;s CEO Strauss Zelnick says that, &ldquo;Good is the new bad. Games need to be great&rdquo;.&nbsp;<\/p>\n<p>&#8220;Unlike many other entertainment business &#8212; there are just a few &#8212; ratings by Metacritic and others&#8217; reviews really can influence the success of a newly-released title,&#8221; he explains. &#8220;In fact, if your ratings go below a certain level, it can really hurt your ability to sell the title, and above a certain level can make a real difference in your success. Our ability to have high scores over and over and over again is a huge competitive advantage, and that advantage drives sales, it reduces risk and creates profits.&#8221;<\/p>\n<p>Of course, one could argue that game review scores have gradually inflated over the last few years, where a game that might have previously scored a 6 or 7 out of 10 is now rated around 8.5 or more. Or maybe games are just getting better. Let&rsquo;s see a proper argument in the comments, guys.&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Also, other really obvious things still really obvious<\/p>\n","protected":false},"author":161,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-10587","post","type-post","status-publish","format-standard","hentry","category-business"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/10587","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/161"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=10587"}],"version-history":[{"count":0,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/10587\/revisions"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=10587"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=10587"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=10587"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}