The reason gaming videos on YouTube are smaller in South Africa is that there are few creators capable of making high-quality videos locally, said\u00a0World Wide Worx MD Arthur Goldstuck.<\/p>\n
\u201cThe problem is they are up against the best in the world. They have to up their game,\u201d he said.<\/p>\n
There is nothing differentiating a South African video about games from one by an international content creator, which makes it difficult for local gamers to achieve success.<\/p>\n
Goldstuck said that while there is a local gaming industry a YouTuber could focus on, it is a drop in the ocean.<\/p>\n
The report\u2019s findings then raise the question: must South African creators on YouTube appeal to an international audience to be successful?<\/p>\n
\u201cYou don\u2019t have to actively appeal outside South Africa, but you have to be world class,\u201d said Goldstuck.<\/p>\n
A global appeal will achieve the best traction for your videos, but it is the quality of the videos that is most important.<\/p>\n
Free YouTube<\/h3>\n
A recent development which could aid local YouTubers is the launch of\u00a0Telkom LIT<\/strong><\/a>.<\/p>\n LIT allows for zero-rated data usage on certain video and music streaming platforms \u2013 including YouTube.<\/p>\n Providing unlimited YouTube streaming gives many South Africans access to local and international content on the platform, which will help local creators receive more views.<\/p>\n It gives creators a much larger potential South African audience to make videos for, which should help develop the local scene \u2013 and potentially make it more lucrative.<\/p>\n The graph below shows the top 10 content categories on YouTube in South Africa.<\/p>\n A global appeal will achieve the best traction for your videos, but it is the quality of the videos that is most important.<\/p>\n","protected":false},"author":226,"featured_media":92509,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_enabled":true,"_sma_x_custom_text":"","_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[9],"tags":[2163,1713],"class_list":["post-120870","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-south-africa","tag-youtube"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/120870","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/226"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=120870"}],"version-history":[{"count":1,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/120870\/revisions"}],"predecessor-version":[{"id":120872,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/120870\/revisions\/120872"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/92509"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=120870"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=120870"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=120870"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"Content](\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2017\/09\/Content-Categories.jpg\")
<\/a><\/p>\nNow read:\u00a0YouTube rolls out HDR support to selected Android smartphones<\/a><\/strong><\/h4>\n","protected":false},"excerpt":{"rendered":"