{"id":123722,"date":"2022-02-22T09:26:35","date_gmt":"2022-02-22T07:26:35","guid":{"rendered":"https:\/\/mygaming.co.za\/news\/?p=123722"},"modified":"2022-02-22T09:26:35","modified_gmt":"2022-02-22T07:26:35","slug":"big-changes-to-steam-discount-rules","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/pc\/123722-big-changes-to-steam-discount-rules","title":{"rendered":"Big changes to Steam discount rules"},"content":{"rendered":"<p>Valve has shortened its previous 42-day discount cooldown period to only 28 days, meaning discounts can be offered more frequently.<\/p>\n<p>Valve outlined this and other new rules for discounts on Steam in a blog post titled &#8220;<a href=\"https:\/\/partner.steamgames.com\/doc\/marketing\/discount_rule_changes\">Discount Rule Changes<\/a>&#8221; and will come into effect from 28 March.<\/p>\n<p>Some of the most significant changes are targeted at exploitative tactics, like a new minimum discount limit of 10%, which will prevent developers and publishers from artificially pushing their games into the spotlight by discounting negligible amounts.<\/p>\n<p>Additionally, developers will not be able to change the price of a game during a promotion, meaning that increasing pre-discount prices to exaggerate discounts will no longer be possible.<\/p>\n<p>The complete list of changes are as follows:<\/p>\n<ul>\n<li>You can run a launch discount, but once your launch discount ends, you cannot run any other discounts for 28 days.<\/li>\n<li>It is not possible to discount your product for 28 days following a price increase in any currency.<\/li>\n<li>Discounts cannot be run within 28 days of your prior discount, with the exception of Steam-wide seasonal events.<\/li>\n<li>Discounts for seasonal sale events cannot be run within 28 days of releasing your title, within 28 days from when your launch discount ends, or within 28 days of a price increase in any currency.<\/li>\n<li>You may not change your price while a promotion is live now or scheduled for the future.<\/li>\n<li>It is not possible to discount a product by more than 90% or less than 10%.<\/li>\n<li>Custom discounts cannot last longer than two weeks, or run for shorter than 1 day.<\/li>\n<\/ul>\n<p>To conclude the blog post, Valve said that the revised discount period of 28 days will apply to every type of promotion except Steam&#8217;s four big seasonal sales, namely the Lunar New Year, Summer, Autumn, and Winter Sales.<\/p>\n<hr \/>\n<p><strong>Read: <a href=\"https:\/\/mygaming.co.za\/news\/entertainment\/123712-classic-arcade-game-bundle-capcom-fighting-collection-revealed\">Classic arcade game bundle Capcom Fighting Collection revealed<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here&#8217;s what you need to know about Steam&#8217;s latest discount rule changes.<\/p>\n","protected":false},"author":249,"featured_media":123724,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_facebook_post_id":"","_sma_instagram_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[3],"tags":[85,697],"class_list":["post-123722","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pc","tag-steam","tag-valve"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/123722","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/249"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=123722"}],"version-history":[{"count":0,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/123722\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/123724"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=123722"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=123722"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=123722"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}