{"id":125493,"date":"2022-06-20T10:30:07","date_gmt":"2022-06-20T08:30:07","guid":{"rendered":"https:\/\/mygaming.co.za\/news\/?p=125493"},"modified":"2022-06-20T11:07:55","modified_gmt":"2022-06-20T09:07:55","slug":"diablo-immortal-earns-24-million-in-first-two-weeks","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/entertainment\/125493-diablo-immortal-earns-24-million-in-first-two-weeks","title":{"rendered":"Diablo Immortal earns $24 million in first two weeks"},"content":{"rendered":"<p>According to <strong><a href=\"https:\/\/gamedevreports.substack.com\/p\/appmagic-diablo-immortal-earned-24m\" target=\"_blank\" rel=\"noopener\">GameDev Reports<\/a><\/strong>, Blizzard\u2019s <em>Diablo Immortal<\/em> has earned a whopping $24 million (R383 million) in two weeks \u2014 having launched on 2 June 2022.<\/p>\n<p>The report further revealed that the free-to-play mobile game was downloaded almost 8.5 million times since its release, with 26% of the downloads originating in the US.<\/p>\n<p>Additionally, while America only accounts for a quarter of the number of downloads, its players have contributed 43% of <em>Immortal\u2019s <\/em>total earnings.<\/p>\n<p>Many point to Blizzard\u2019s extensive monetisation of the game as the catalyst for <em>Diablo Immortal\u2019s<\/em> financial success \u2014 a strategy that was highly criticised by the gaming community.<\/p>\n<p>As we already covered in a <strong><a href=\"https:\/\/mygaming.co.za\/news\/pc\/125324-it-costs-r1-7-million-to-max-out-a-character-in-diablo-immortal\" target=\"_blank\" rel=\"noopener\">previous article<\/a><\/strong>, it costs an average of $110,000 (R1,7 million) to completely max out a character in <em>Diablo Immortal<\/em> \u2014and this design lets the game offer substantially higher returns for time investment when you spend money.<\/p>\n<p>To put <em>Immortal\u2019s<\/em> early financial success in context, <em>Hearthstone<\/em>, the only other mobile game Blizzard has out at the moment, earned only $5 million (R80 million) in May.<\/p>\n<p>Despite the vocal backlash to Immortal\u2019s monetization systems, no one expected the game to fail out of the gate.<\/p>\n<p>Instead, many fans of the franchise worry that the success of <em>Diablo Immortal <\/em>is an incentive for Blizzard and other studios to incorporate micro-transactions into future games \u2014 including the upcoming <em>Diablo IV<\/em> which is expected release in 2023.<\/p>\n<p>However, Rod Fergusson, an overseer for the development of <em>Diablo IV<\/em>, addressed these fears last week and tweeted that<strong><a href=\"https:\/\/mygaming.co.za\/news\/pc\/125437-diablo-4-wont-be-pay-to-win\" target=\"_blank\" rel=\"noopener\"> the title won\u2019t be pay-to-win<\/a><\/strong>.<\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">To be clear, D4 is a full price game built for PC\/PS\/Xbox audiences. We are committed to delivering an incredible breadth of content after launch, for years to come, anchored around optional cosmetic items &amp; full story driven expansions. More details soon. Necro blog tomorrow!<\/p>\n<p>\u2014 Rod Fergusson (@RodFergusson) <a href=\"https:\/\/twitter.com\/RodFergusson\/status\/1536068892086243328?ref_src=twsrc%5Etfw\">June 12, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<hr \/>\n<h3 class=\"my-4\">Read: <a title=\"Permalink to Steam Summer Sale 2022 launch date leaked\" href=\"https:\/\/mygaming.co.za\/news\/pc\/125490-steam-summer-sale-2022-launch-date-leaked\" rel=\"bookmark\">Steam Summer Sale 2022 launch date leaked<\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Diablo Immortal has reportedly made $24 million in its first two weeks \u2014 here are all the details.<\/p>\n","protected":false},"author":251,"featured_media":124804,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_enabled":true,"_sma_x_custom_text":"","_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[9,2226],"tags":[665,26280,26069,2664,8299],"class_list":["post-125493","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","category-mobile","tag-blizzard","tag-diablo-4","tag-diablo-immortal","tag-gaming","tag-mobile"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/125493","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/251"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=125493"}],"version-history":[{"count":0,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/125493\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/124804"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=125493"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=125493"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=125493"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}