{"id":125914,"date":"2022-07-20T08:32:10","date_gmt":"2022-07-20T06:32:10","guid":{"rendered":"https:\/\/mygaming.co.za\/news\/?p=125914"},"modified":"2022-07-20T08:32:10","modified_gmt":"2022-07-20T06:32:10","slug":"netflix-prepares-for-an-ad-supporting-tier","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/entertainment\/125914-netflix-prepares-for-an-ad-supporting-tier","title":{"rendered":"Netflix prepares for an ad supporting tier"},"content":{"rendered":"<p>Netflix has <a href=\"https:\/\/ir.netflix.net\/ir-overview\/profile\/default.aspx\" target=\"_blank\" rel=\"noopener\"><strong>indicated<\/strong><\/a> that it is planning to launch a lower-priced ad-supported subscription tier in the early part of 2023.<\/p>\n<p>This new tier is intended to complement the existing paid subscriptions currently offered which will remain ad-free &#8211; it is also unknown whether this new tier will have content restrictions or if the only difference will be the addition of ads.<\/p>\n<p>This <a href=\"https:\/\/www.polygon.com\/23270621\/netflix-password-sharing-ads-advertising-plan-tier-details-info\" target=\"_blank\" rel=\"noopener\"><strong>announcement<\/strong><\/a> was made following the reported loss of over 970,000 subscribers during the second quarter this year for the streaming site &#8211; the company had predicted it would lose 2 million users in April.<\/p>\n<p>Along with the new tier Netflix has also conducted a wide range of layoffs and cancelled multiple projects in-order to try and reverse the negative trend.<\/p>\n<p>The company has also increased prices and begun testing out anti-password sharing &#8211; a feature that is expected to release properly sometime in 2023.<\/p>\n<hr \/>\n<h3 class=\"my-4\">Read: <a href=\"https:\/\/mygaming.co.za\/news\/entertainment\/125897-soulframe-website-puzzle-how-it-works\">Soulframe Website puzzle \u2013 how it works<\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Netflix has reportedly lost nearly 1 million subscribers and plans to add an ad-supported subscription tier. <\/p>\n","protected":false},"author":250,"featured_media":124294,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[26380,10751],"class_list":["post-125914","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-ad-supported-content","tag-netflix"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/125914","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/250"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=125914"}],"version-history":[{"count":0,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/125914\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/124294"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=125914"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=125914"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=125914"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}