{"id":14384,"date":"2011-10-01T14:00:00","date_gmt":"2011-10-01T12:00:00","guid":{"rendered":""},"modified":"-0001-11-30T00:00:00","modified_gmt":"-0001-11-29T22:00:00","slug":"piracy-is-forcing-pc-games-online","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/business\/14384-piracy-is-forcing-pc-games-online","title":{"rendered":"Piracy is forcing PC games online"},"content":{"rendered":"<p>Michael Pachter, famous video-game researcher and analyst, is just one of many games industry heavyweights interviewed by <a href=\"http:\/\/www.eurogamer.net\/articles\/2011-09-30-piracy-ruining-pc-forcing-it-online\" target=\"_blank\" title=\"Eurogamer\">Eurogamer<\/a> in their current look at video game piracy. According to Pachter, piracy is &ldquo;ruining&rdquo; PC games and &ldquo;forcing them online.&rdquo;&nbsp; The biggest PC titles are showing piracy numbers as high as 80 percent.<\/p>\n<p>Pachter draws a comparison to Asia, claiming, &#8220;This happened in China 15 years ago, and in Korea in the last decade, and it&#8217;s happening in the West now.&#8221; This problem of piracy forced Asia into a free-to-play model.<\/p>\n<p>Matt Ployhar, president of the PC Gaming Alliance, explains, &#8220;Free-to-play really got momentum quickly in Asia for several reasons, chief of which was that the only way local games ISVs [independent software vendors] could make money was to &#8216;give the game away&#8217;, then hope for a micro-transaction on the back-end (e.g. pets, weapons, clothes, etc.). This proved to be so effective that it pretty much replaced older (off the shelf) business models.<\/p>\n<p>&#8220;Piracy persists primarily in those markets that persist in shipping a retail boxed good; namely Western game devs heavily focused on shipping games into the console markets.&#8221;<\/p>\n<p>The experts also weigh in on DRM, with Capcom US Vice President Christian Svensson saying that it&rsquo;s a mistake to think that it can convert thieves into legitimate buyers. According to Svensson, money isn&rsquo;t the only reason, sometimes not even the primary reason, people pirate games.<\/p>\n<p>&#8220;There&#8217;s a huge chunk of people that no matter what you do, no matter what measures you put in place, even if you deny them access to the content &#8211; they will never be a paying customer,&rdquo; he explains.<\/p>\n<p>&#8220;That has a lot to do with culture, a lot to do with education, a lot to do with ability to pay, and it also has a lot to do with the very basic thing of could they even get access to the content &#8211; is it for sale in their country legitimately? There&#8217;s a lot of content that ends up in China that is not available for sale legitimately in China, because it hasn&#8217;t gone through the governmental hoops and approvals and\/or there&#8217;s no partnership with a Chinese publisher on the ground to make that happen.&#8221;<\/p>\n<p>Svensson even admits, &#8220;Some of the [reasons people pirate] are, quite frankly &#8211; and I hate to say it &#8211; quite good reasons. If they can&#8217;t get it any other way, that&#8217;s a pretty major [reason] for them to try and do that.&#8221;<\/p>\n<p>Pachter disagrees however, saying, &ldquo;Piracy was born out of ease,&rdquo; citing the fact that &ldquo;everyone&rdquo; has access to internet and hard drive these days, and many think its quite acceptable to share software.<\/p>\n<p>However, president of the PC Gaming Alliance Matt Ployhar thinks that consoles may be in even more trouble, According to Ployhar, in &ldquo;less developed markets&rdquo;, demand for modded consoles is strong.<\/p>\n<p>He also discusses secondary sales, which he claims is a real problem. &#8220;Secondary sales have been devastating to the console markets and continue to be a key detractor,&#8221; he says.<\/p>\n<p>&#8220;While it&#8217;s great for the EBGames\/GameStops of the world, very little of that money ever trickles back down to the games ISVs if at all.<\/p>\n<p>&#8220;You add up secondary sales plus growing piracy in the console space, which is largely subsidised by the content, and you have a very real threat to the continued existence of consoles being able to survive.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>And consoles aren&#039;t safe either<\/p>\n","protected":false},"author":165,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-14384","post","type-post","status-publish","format-standard","hentry","category-business"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/14384","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/165"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=14384"}],"version-history":[{"count":0,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/14384\/revisions"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=14384"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=14384"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=14384"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}