{"id":14480,"date":"2011-10-05T16:40:00","date_gmt":"2011-10-05T14:40:00","guid":{"rendered":""},"modified":"-0001-11-30T00:00:00","modified_gmt":"-0001-11-29T22:00:00","slug":"gamers-ignore-global-economic-downfall-spend-loads-of-money","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/business\/14480-gamers-ignore-global-economic-downfall-spend-loads-of-money","title":{"rendered":"Gamers ignore global economic downfall, spend loads of money"},"content":{"rendered":"

Not only are 2-year-olds downloading more apps and games<\/a>, but it seems that people in general over in the US are also spending more on digital products – according to yet another report released today.<\/span><\/span><\/span><\/span><\/p>\n

According to the NPD’s Games Industry: Total Consumer Spend report, for the second quarter of this year the American public has spent approximately $1,74 billion on digital products; that’s full games, DLC, mobile apps, rentals – you name it.<\/span><\/span><\/span><\/span><\/p>\n

<\/span><\/p>\n

Never underestimate the power of Angry Birds.<\/span><\/span><\/span><\/span><\/p>\n

Add to this the $1,44 billion spent on physical products and over $1 billion on hardware and accessories – and the games industry generated about $4.5 billion in revenue for Q2 – more than the same time last year.<\/span><\/span><\/span><\/span><\/p>\n

Interpretation: people are still buying a lot of physical products, but digital purchases are on the way up; point is – people are buying, and buying a lot.<\/span><\/span><\/span><\/span><\/p>\n

Who said what about economic volatility?<\/span><\/span><\/span><\/span><\/p>\n

This latest bit of research may seem a bit irrelevant to use sitting here in sunny old South Africa, but it’s actually a good way to gain insight into global trends which usually trickle down to us.<\/span><\/span><\/span><\/span><\/p>\n

With the ZAR\/$ exchange rate bouncing around like it is, and subsequently having a negative effect on local tech prices, it will be interesting to see if this trend reflects locally.<\/span><\/span><\/span><\/span><\/p>\n

Gamers still spending money, mostly on digital<\/strong><\/a> << Comments and views<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

And a large chunk of that comes from the digital arena, too<\/p>\n","protected":false},"author":167,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-14480","post","type-post","status-publish","format-standard","hentry","category-business"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/14480","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/167"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=14480"}],"version-history":[{"count":0,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/14480\/revisions"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=14480"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=14480"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=14480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}