{"id":29392,"date":"2011-12-10T15:00:54","date_gmt":"2011-12-10T13:00:54","guid":{"rendered":"http:\/\/mygaming.co.za\/news\/?p=29392"},"modified":"2011-12-12T11:46:37","modified_gmt":"2011-12-12T09:46:37","slug":"zynga-assures-investors-they-can-double-paying-customers","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/business\/29392-zynga-assures-investors-they-can-double-paying-customers","title":{"rendered":"Zynga assures investors they can double paying customers"},"content":{"rendered":"<p><a title=\"Company Information\" href=\"http:\/\/mygaming.co.za\/forum\/showthread.php\/20175-Zynga\">Zynga<\/a> seems to be feeling confident going into an IPO valuation of a tidy 7 billion dollars, or they\u2019re perhaps just trying to instill confidence in potential investors.<\/p>\n<p>Either way, CEO Mark Pincus has said that the company can double the amount of paying customers the have, currently sitting at 7.7 million. This is a tiny percentage of their actual monthly active users, which sits at a staggering 227 million.<\/p>\n<p>Pincus makes these claims on the back of growing numbers such as 13 million average daily users, a rise from 11.1 million in October. Zynga\u2019s lesser-known game, Words With Friends, has made an impressive leap to 10 million users, from 2 million only a year ago. The game also recently made the news after Alec Baldwin was kicked off his plane because he couldn\u2019t stop playing it.<\/p>\n<p>Zynga will be spending the weekend meeting with investors over the course of multiple lunches, where I like to imagine they all compare business cards and argue which diet cooldrink has the lightest carbonation.<\/p>\n<h5>Source: <a title=\"IndustryGamers\" href=\"http:\/\/www.industrygamers.com\/news\/zynga-tells-investors-it-can-double-paid-players\/\" target=\"_blank\">Industrygamers<\/a><\/h5>\n<p><strong>Related articles:<\/strong><\/p>\n<p><a title=\"Zynga to publicly trade shares to the tune of $9 billion\" href=\"http:\/\/mygaming.co.za\/news\/news\/28851-zynga-to-publicly-trade-shares-to-the-tune-of-9-billion.html\" target=\"_blank\">Zynga to publicly trade shares to the tune of 9 billion<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Casual gaming juggernaut confident ahead of big IPO<\/p>\n","protected":false},"author":165,"featured_media":25793,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_enabled":true,"_sma_x_custom_text":"","_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[2,6,3,4],"tags":[303,1365,1554,1553,1353],"class_list":["post-29392","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-nintendo","category-pc","category-xbox","tag-farmville","tag-ipo","tag-mark-pincus","tag-words-with-friends","tag-zynga"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/29392","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/165"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=29392"}],"version-history":[{"count":1,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/29392\/revisions"}],"predecessor-version":[{"id":29451,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/29392\/revisions\/29451"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/25793"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=29392"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=29392"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=29392"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}