{"id":32014,"date":"2012-02-05T12:00:14","date_gmt":"2012-02-05T10:00:14","guid":{"rendered":"http:\/\/mygaming.co.za\/news\/?p=32014"},"modified":"2012-02-06T09:59:51","modified_gmt":"2012-02-06T07:59:51","slug":"ea-ceo-calls-cod-elite-a-best-in-class-performance","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/business\/32014-ea-ceo-calls-cod-elite-a-best-in-class-performance","title":{"rendered":"EA CEO calls CoD: Elite a &#8220;best-in-class&#8221; performance"},"content":{"rendered":"<p>It seems EA CEO John Riccitiello is impressed by Call of Duty: Elite, giving it the nod of approval during a recent investor call.<\/p>\n<p>Riccitiello didn\u2019t mention it specifically by name, but the implication was obvious. More interesting was this, \u201cWhen we look at what we do and what our competitors do, there are a number of examples of [what] I would call the best work of our industry in terms of making this work,\u201d which could possibly mean we\u2019ll be seeing a rival service from EA sometime in the future.<\/p>\n<p>Riccitiello got more specific, saying, &#8220;Frankly, I gave a compliment to one of our competitors. It&#8217;s got a subscription on the back end of an FPS title. I think that&#8217;s a best-in-class performance.<\/p>\n<p>There are precedents for learning from rivals, he added. &#8220;We study all of these, and by way of example, when we put [FIFA] Ultimate Team out there, we had a competing idea with Madden, none of which I&#8217;m sure &#8211; none of whom I believe on the call would even know the name of it because it quickly faded and it was replaced with Ultimate Team because we&#8217;re learning from best practice.<\/p>\n<p>&#8220;So the reason this is such a fast-growing revenue stream for us is we&#8217;re identifying and implementing best practice across the range of our products, and you&#8217;ll see lots more to come including an announcement near term that Peter just alluded to.&#8221;<\/p>\n<p>The announcement alluded to most likely won\u2019t be concerning a new service however, but rather EA\u2019s plan to provide a constant stream of downloadable content releases for Battlefield 3 and other major franchises.<\/p>\n<p>While EA does provide the Battlelog service which provides free stat-tracking and other features, finding a way to monetize something on the back-end like that as Activision has done is obviously very appealing.<\/p>\n<h5>Source: <a title=\"OXM\" href=\"http:\/\/www.oxm.co.uk\/38532\/ea-may-announce-call-of-duty-elite-competitor-soon\/\" target=\"_blank\">OXM<\/a><\/h5>\n","protected":false},"excerpt":{"rendered":"<p>Implies possibility of rival service from EA<\/p>\n","protected":false},"author":165,"featured_media":25453,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[2,3,4],"tags":[29,813,21,2033],"class_list":["post-32014","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-pc","category-xbox","tag-call-of-duty-elite","tag-electronic-arts","tag-headline","tag-john-riccitiello"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/32014","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/165"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=32014"}],"version-history":[{"count":1,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/32014\/revisions"}],"predecessor-version":[{"id":32045,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/32014\/revisions\/32045"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/25453"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=32014"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=32014"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=32014"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}