{"id":32363,"date":"2012-02-12T08:00:31","date_gmt":"2012-02-12T06:00:31","guid":{"rendered":"http:\/\/mygaming.co.za\/news\/?p=32363"},"modified":"2012-02-13T10:26:41","modified_gmt":"2012-02-13T08:26:41","slug":"david-jaffe-story-in-a-game-is-like-a-chef-in-mcdonalds","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/business\/32363-david-jaffe-story-in-a-game-is-like-a-chef-in-mcdonalds","title":{"rendered":"David Jaffe: &#8220;Story in a game is like a chef in McDonalds&#8221;"},"content":{"rendered":"<p>David Jaffe, Eat Sleep Play co-founder, has sparked controversy at the 2012 DICE summit, suggesting that video games and storylines shouldn\u2019t mix.<\/p>\n<p>Speaking to publishers, Jaffe explained the pitfalls of falling in love with an idea without a real means to transfer it to a game.<\/p>\n<p>&#8220;You guys need to get a bullsh*t filter and you need to get that before you waste any more money,&#8221; said Jaffe. &#8220;It&#8217;s real easy to bamboozle you. It&#8217;s really easy to sit in a pitch and talk about &#8216;I want the realism and grittiness of Breaking Bad and Sons of Anarchy and I want to put it on a space ship and make you feel like Tarantino and speak to the human condition&#8217;. And you walk out of the meeting and you give them the green light because you can see that in your head.<\/p>\n<p>&#8220;But you can&#8217;t see the game in your head, you can see the trailer to a movie that doesn&#8217;t actually exist,&#8221; Jaffe added. &#8220;You better start learning gameplay language. It&#8217;s not to be mean spirited, I would never do that, but you can actually sit with developer and say &#8216;it&#8217;s cool that you want to do that but tell me how.&#8217; If you come in with an awareness of that, if you&#8217;re an executive that can suss that out, that&#8217;s great. You don&#8217;t want to have a developer romance you with the promise of something more than it will ever be and it ends up not being that.\u201d<\/p>\n<p>Jaffe wasn\u2019t finished yet, and some more kind words for developers, claiming that a video game has always been the worst method of telling a story.<\/p>\n<p>&#8220;A lot of these people will say &#8216;I have something to say, I have a story to tell.&#8217; If you&#8217;ve really got something inside of you that&#8217;s so powerful, like a story you&#8217;ve got to share or a philosophy about man&#8217;s place in the universe, why in the f**k would you choose the medium that has historically, continually been the worst medium to express philosophy, story and narrative?\u201d said Jaffe. \u201cWhy wouldn&#8217;t you write a book, why wouldn&#8217;t you make a movie? It&#8217;s like being one of the world&#8217;s best chefs and instead of working in the world&#8217;s best restaurants, you ply your trade in McDonalds.&#8221;<\/p>\n<h5>Source: <a title=\"IndustryGamers\" href=\"http:\/\/www.industrygamers.com\/news\/david-jaffe-tells-storytelling-developers-to-write-a-book-instead\/\" target=\"_blank\">Industrygamers<\/a><\/h5>\n","protected":false},"excerpt":{"rendered":"<p>Developer has a lot to say, and none of it&#8217;s nice<\/p>\n","protected":false},"author":165,"featured_media":32364,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_enabled":true,"_sma_x_custom_text":"","_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[2,2226,6,3,4],"tags":[1790,2351,2300,21,2350],"class_list":["post-32363","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-mobile","category-nintendo","category-pc","category-xbox","tag-david-jaffe","tag-dice-summit","tag-eat-sleep-play","tag-headline","tag-story-in-games"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/32363","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/165"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=32363"}],"version-history":[{"count":0,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/32363\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/32364"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=32363"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=32363"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=32363"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}