{"id":48663,"date":"2012-12-22T08:00:12","date_gmt":"2012-12-22T06:00:12","guid":{"rendered":"http:\/\/mygaming.co.za\/news\/?p=48663"},"modified":"2012-12-24T12:24:06","modified_gmt":"2012-12-24T10:24:06","slug":"ubisoft-looks-to-pick-up-thq-assets-on-the-cheap","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/business\/48663-ubisoft-looks-to-pick-up-thq-assets-on-the-cheap","title":{"rendered":"Ubisoft looks to pick up THQ assets on the cheap"},"content":{"rendered":"<p>THQ has had a horrific couple of years, with Homefront\u2019s poor reception causing the studio to close down developer Kaos Studios and refocus on key franchises.<\/p>\n<p>In May of this year, THQ reported a net loss of $239.9 million, and risked having their stock delisted. This has all culminated in THQ filing for bankruptcy a few days ago, and now Ubisoft is circling the dying studio.<\/p>\n<p>The French publisher has reportedly been holding discussions with the US studio to try and strike a deal \u2013 with Ubisoft allegedly looking for a cheap pickup. Sources say that Ubisoft is prepared to wait till THQ is forced to sell off individual assets.<\/p>\n<p>This means Ubisoft could be acquiring brands such as Saints Row, Company of Heroes, Darksiders, Homefront and Red Faction (as well as any other unannounced IPs).<\/p>\n<p>THQ has had an offer of $60 million from a private investment firm (a small sum when you consider their 2012 losses alone), but the developer is allowed to wait for better offers over the next month.<\/p>\n<p>Last month Ubisoft CEO Yves Guillemot commented on THQ\u2019s steady downfall, saying that his studio would consider acquiring certain THQ IPs.<\/p>\n<p>&#8220;What happened to [THQ] is something that happens regularly when we have transition,&#8221; he said. &#8220;Some can make it, some decide to go in different direction. It happened with Atari and Midway and also Acclaim last generation. &#8230; It&#8217;s something that happens in this industry and that&#8217;s the way the industry consolidates.<\/p>\n<p>&#8220;They have good things,&#8221; he noted. &#8220;We are always interested in good brands. For sure, it&#8217;s something we can consider, but I can&#8217;t tell you more.&#8221;<\/p>\n<h5>Source: <a title=\"CVG\" href=\"http:\/\/www.computerandvideogames.com\/384627\/ubisoft-reportedly-keen-to-acquire-thq-assets\/\" target=\"_blank\">CVG<\/a><\/h5>\n<p><strong>Related articles<\/strong><\/p>\n<p><strong><a title=\"THQ files for bankruptcy, sells assets\" href=\"http:\/\/mygaming.co.za\/news\/news\/48641-thq-files-for-bankruptcy-sells-assets.html\">THQ files for bankruptcy, sells assets<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/48490-company-of-heroes-2-multiplayer-action-unveiled.html\">Company of Heroes 2 multiplayer action unveiled<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/48406-free-game-metro-2033-on-pc.html\">Free game: Metro 2033 on PC<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/48034-guillermo-del-toros-insane-finds-a-developer.html\">Guillermo del Toro\u2019s inSANE finds a developer<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/41491-metro-last-light-gameplay-is-dark-frightening-and-beautiful.html\">Metro: Last Light gameplay is dark, frightening and beautiful<\/a><\/strong><\/p>\n<p><strong><a title=\"Splinter Cell Blacklist video shows off camera effects and lighting\" href=\"http:\/\/mygaming.co.za\/news\/news\/48551-splinter-cell-blacklist-video-shows-off-camera-effects-and-lighting.html\">Splinter Cell Blacklist video shows off camera effects and lighting<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Publisher looks at acquiring bankrupt studio&#8217;s IP<\/p>\n","protected":false},"author":165,"featured_media":34369,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[2,3,4],"tags":[4507,3991,21,1027,8186,147,369,8185,733,5873],"class_list":["post-48663","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-pc","category-xbox","tag-company-of-heroes","tag-darksiders","tag-headline","tag-homefront","tag-red-faction","tag-saints-row","tag-thq","tag-thq-bankrupt","tag-ubisoft","tag-yves-guillemot"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/48663","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/165"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=48663"}],"version-history":[{"count":0,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/48663\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/34369"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=48663"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=48663"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=48663"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}