{"id":50032,"date":"2013-01-31T12:22:05","date_gmt":"2013-01-31T10:22:05","guid":{"rendered":"http:\/\/mygaming.co.za\/news\/?p=50032"},"modified":"2013-01-31T12:24:58","modified_gmt":"2013-01-31T10:24:58","slug":"valve-wary-of-apple-gabe-newell","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/business\/50032-valve-wary-of-apple-gabe-newell","title":{"rendered":"Valve wary of Apple &#8211; Gabe Newell"},"content":{"rendered":"<p>Gabe Newell has said that the biggest threat lying in the way of Steam Box\u2019s future is that of Apple.<\/p>\n<p>The Valve co-founder explained the influence that Apple currently has, during a lecture to a class at the University of Texas&#8217; LBJ School of Public Affairs.<\/p>\n<p>\u201cThe threat right now is that Apple has gained a huge amount of market share, and has a relatively obvious pathway towards entering the living room with their platform,&#8221; Newell said.<\/p>\n<p>&#8220;I think the biggest challenge is that Apple moves on the living room before the PC industry sort of gets its act together,\u201d added the Valve boss.<\/p>\n<p>Newell added that there is a \u201cdumbed down living room platform\u201d emerging, and Apple can capitalise on that easily. Newell does however see Valve\u2019s future hardware as standing out, thanks to its customisation options.<\/p>\n<p>&#8220;It&#8217;s like one of those things where afterwards it will seem like it was very simple, when beforehand, everyone sort of denied that it was possible,&#8221; Newell said, speaking of Valve\u2019s hardware ambitions.<\/p>\n<p>During CES 2013, Newell was tight-lipped, but did reveal some <a title=\"Valve confirms internal development of \u201cSteam Box\u201d hardware\" href=\"http:\/\/mygaming.co.za\/news\/news\/49207-valve-confirms-internal-development-of-steam-box-hardware.html\" target=\"_blank\">details on the upcoming Steam Box<\/a>.<\/p>\n<h6>Source: <a href=\"http:\/\/www.polygon.com\/\" target=\"_blank\">Polygon\u00a0<\/a><\/h6>\n<h3 class=\"my-4\">More Valve news<\/h3>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/49207-valve-confirms-internal-development-of-steam-box-hardware.html\">Valve confirms internal development of \u201cSteam Box\u201d hardware<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/48106-steam-big-picture-mode-launched.html\">Steam Big Picture Mode launched<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/49027-valve-shows-off-pc-hardware-project-at-ces.html\">Valve shows off PC hardware project at CES<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/48540-valve-introduces-game-guides-for-steam.html\">Valve introduces Game Guides for Steam<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/48650-steam-for-linux-beta-open-to-all.html\">Steam for Linux beta open to all<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Valve notes Apple\u2019s potential to enter the gaming hardware market<\/p>\n","protected":false},"author":196,"featured_media":50034,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_enabled":true,"_sma_x_custom_text":"","_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[2],"tags":[31,981,85,2562,8393,697,8394],"class_list":["post-50032","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-active","tag-gabe-newell","tag-steam","tag-steam-box","tag-steam-console","tag-valve","tag-valve-console"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/50032","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/196"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=50032"}],"version-history":[{"count":0,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/50032\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/50034"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=50032"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=50032"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=50032"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}