The Guiness World Record book has acknowledged Modern Warfare 2 as the most successful entertainment launch of all time, replacing Grand Theft Auto IV, which replaced Halo 3.<\/p>\n
In the first 24 hours following its release, Modern Warfare 2 racked in a monstrous $401.6 million (R 2,931,000,000). This figure didn’t just beat GTAIV, it did so by a margin of $90 million.<\/p>\n
This is more money than any movie, book, album or other game has ever made in its first 24 hours.<\/p>\n
“Video game releases such as the Call of Duty series have outperformed the launches of major Hollywood blockbusters for several years and the day-one sales for Call of Duty: Modern Warfare 2 proved once again that video games have become cultural events in their own right. The fan movement and hype surrounding this game in the run-up to launch was almost unprecedented in scale; we acknowledged early on that the big question wasn’t if it would break all-time entertainment records, but rather by how much,” said Guinness Gaming Edition Editor Gaz Deaves.<\/p>\n