{"id":60408,"date":"2013-11-20T15:23:57","date_gmt":"2013-11-20T13:23:57","guid":{"rendered":"http:\/\/mygaming.co.za\/news\/?p=60408"},"modified":"2013-11-20T16:12:17","modified_gmt":"2013-11-20T14:12:17","slug":"ster-kinekor-cinemas-fully-upgraded-to-digital-projectors","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/business\/60408-ster-kinekor-cinemas-fully-upgraded-to-digital-projectors","title":{"rendered":"Ster-Kinekor cinemas fully upgraded to digital projectors"},"content":{"rendered":"

Ster-Kinekor Theatres announced in a press statement on Wednesday, 20 November 2013 that it has finished the digital conversion of all of its sites (more than 400 cinema screens) around South Africa.<\/p>\n

Fiaz Mahomed, CEO of Ster-Kinekor Theatres, said the process started in June this year, and was finished with conversion of Ster-Kinekor\u2019s final South African cinema in Kimberley this week.<\/p>\n

\u201cAs far as we are aware, this is the fastest successful digital conversion process for any cinema chain of our size anywhere in the world,\u201d Mahomed said.<\/p>\n

\u201cFurthermore, we managed to continue running our normal day-to-day operations across all our cinemas during the upgrade, with the minimum of disruption.\u201d<\/p>\n

\"Digital<\/a>

Digital projector room – Ster Kinekor Irene<\/p><\/div>\n

Ster-Kinekor said that the first movie to see an all-digital release from it in South Africa was Thor: The Dark World. It opened earlier in November 2013.<\/p>\n

\u201cUpgrading the cinemas brings with it yet another plus for movie-lovers,\u201d Mahomed said. \u201cThe screening of more major blockbuster titles from both the Hollywood and Bollywood studios, on the same date as their international release and at more cinema complexes.\u201d<\/p>\n

Mahomed said that the ease of digital projection also gives them the opportunity to expand this to more niche film titles.<\/p>\n

\u201cThis technology has profoundly changed the face of the industry,\u201d Mahomed said.<\/p>\n

\"Film<\/a>

Old film projector<\/p><\/div>\n

\"Digital<\/a>

Digital Projector – Ster Kinekor<\/p><\/div>\n

\"Digital<\/a>

Digital Projector – Ster Kinekor<\/p><\/div>\n

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Upgrades to digital projectors in Ster-Kinekor\u2019s cinemas has been completed<\/p>\n","protected":false},"author":173,"featured_media":60409,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_enabled":true,"_sma_x_custom_text":"","_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[2],"tags":[31,11738,6402,819],"class_list":["post-60408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-active","tag-digital-projector","tag-movies","tag-ster-kinekor"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/60408","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/173"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=60408"}],"version-history":[{"count":1,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/60408\/revisions"}],"predecessor-version":[{"id":60415,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/60408\/revisions\/60415"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/60409"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=60408"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=60408"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=60408"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}