{"id":61410,"date":"2014-01-14T02:25:00","date_gmt":"2014-01-14T00:25:00","guid":{"rendered":"http:\/\/mygaming.co.za\/news\/?p=61410"},"modified":"2014-01-14T02:26:27","modified_gmt":"2014-01-14T00:26:27","slug":"historical-console-market-growth-in-sa-revealed","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/features\/61410-historical-console-market-growth-in-sa-revealed","title":{"rendered":"Historical console market growth in SA revealed"},"content":{"rendered":"<p>Market research company Gfk has provided MyGaming with some statistics on the growth of the SA console gaming market over the years.<\/p>\n<p>The stats below reflect all home consoles and portable consoles on sale during the reported period.<\/p>\n<p>While Gfk cannot share details such as units sold, breakdown by console, and revenue projections (you&#8217;ll have to pay for those reports), they have provided MyGaming with a unique set of information that gives insight into the continued growth of Gaming in South Africa.<\/p>\n<p>Below you will find tables detailing: the growth of the market over the past 5 years, each relative to the year prior; the growth in popularity of portable gaming consoles; and the impact of bundling consoles with games and hardware.<\/p>\n<div class=\"table-responsive\"><table class=\"table\" width=\"100%\" border=\"1\" cellspacing=\"0\" cellpadding=\"5\">\n<tbody>\n<tr bgcolor=\"#666666\">\n<td colspan=\"7\">\n<h3 style=\"text-align: center;\"><span style=\"color: #ffffff;\">Growth Rate of Video Game Consoles Market in SA (Volume)<\/span><\/h3>\n<\/td>\n<\/tr>\n<tr bgcolor=\"#999999\">\n<td><\/td>\n<td><strong>2008 Growth Rate<\/strong><\/td>\n<td><strong>2009 Growth Rate<\/strong><\/td>\n<td><strong>2010 Growth Rate<\/strong><\/td>\n<td><strong>2011 Growth Rate<\/strong><\/td>\n<td><strong>2012 Growth Rate<\/strong><\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td bgcolor=\"#CCCCCC\">Game Consoles Market Growth (year on year)<\/td>\n<td bgcolor=\"#CCCCCC\">15.10%<\/td>\n<td bgcolor=\"#CCCCCC\">0.10%<\/td>\n<td bgcolor=\"#CCCCCC\">14.90%<\/td>\n<td bgcolor=\"#CCCCCC\">22.30%<\/td>\n<td bgcolor=\"#CCCCCC\">-8.70%<\/td>\n<td bgcolor=\"#CCCCCC\"><\/td>\n<\/tr>\n<tr>\n<td colspan=\"7\" bgcolor=\"#CCCCCC\"><\/td>\n<\/tr>\n<tr bgcolor=\"#666666\">\n<td colspan=\"7\">\n<h3 style=\"text-align: center;\"><span style=\"color: #ffffff;\">Home Systems vs Portables Systems Market (Volume)<\/span><\/h3>\n<\/td>\n<\/tr>\n<tr bgcolor=\"#999999\">\n<td><\/td>\n<td><strong>2008<\/strong><\/td>\n<td><strong>2009<\/strong><\/td>\n<td><strong>2010<\/strong><\/td>\n<td><strong>2011<\/strong><\/td>\n<td><strong>2012<\/strong><\/td>\n<td><strong>Jan 13 &#8211; Oct 13<\/strong><\/td>\n<\/tr>\n<tr>\n<td bgcolor=\"#CCCCCC\">Home system<\/td>\n<td bgcolor=\"#CCCCCC\">81.60%<\/td>\n<td bgcolor=\"#CCCCCC\">79.00%<\/td>\n<td bgcolor=\"#CCCCCC\">75.10%<\/td>\n<td bgcolor=\"#CCCCCC\">72.70%<\/td>\n<td bgcolor=\"#CCCCCC\">66.20%<\/td>\n<td bgcolor=\"#CCCCCC\">67.50%<\/td>\n<\/tr>\n<tr>\n<td bgcolor=\"#CCCCCC\">Portable system<\/td>\n<td bgcolor=\"#CCCCCC\">18.40%<\/td>\n<td bgcolor=\"#CCCCCC\">21.00%<\/td>\n<td bgcolor=\"#CCCCCC\">24.90%<\/td>\n<td bgcolor=\"#CCCCCC\">27.30%<\/td>\n<td bgcolor=\"#CCCCCC\">33.80%<\/td>\n<td bgcolor=\"#CCCCCC\">32.50%<\/td>\n<\/tr>\n<tr>\n<td colspan=\"7\" bgcolor=\"#CCCCCC\"><\/td>\n<\/tr>\n<tr bgcolor=\"#666666\">\n<td colspan=\"7\">\n<h3 style=\"text-align: center;\"><span style=\"color: #ffffff;\">Importance of Bundles in the SA VG Consoles Market (Volume)<\/span><\/h3>\n<\/td>\n<\/tr>\n<tr bgcolor=\"#999999\">\n<td><\/td>\n<td><strong>2008<\/strong><\/td>\n<td><strong>2009<\/strong><\/td>\n<td><strong>2010<\/strong><\/td>\n<td><strong>2011<\/strong><\/td>\n<td><strong>2012<\/strong><\/td>\n<td><strong>Jan 13 &#8211; Oct 13<\/strong><\/td>\n<\/tr>\n<tr>\n<td bgcolor=\"#CCCCCC\">No bundle<\/td>\n<td bgcolor=\"#CCCCCC\">40.20%<\/td>\n<td bgcolor=\"#CCCCCC\">35.40%<\/td>\n<td bgcolor=\"#CCCCCC\">28.70%<\/td>\n<td bgcolor=\"#CCCCCC\">34.90%<\/td>\n<td bgcolor=\"#CCCCCC\">36.20%<\/td>\n<td bgcolor=\"#CCCCCC\">34.50%<\/td>\n<\/tr>\n<tr>\n<td bgcolor=\"#CCCCCC\">Bundle with software<\/td>\n<td bgcolor=\"#CCCCCC\">18.60%<\/td>\n<td bgcolor=\"#CCCCCC\">24.40%<\/td>\n<td bgcolor=\"#CCCCCC\">46.60%<\/td>\n<td bgcolor=\"#CCCCCC\">43.00%<\/td>\n<td bgcolor=\"#CCCCCC\">27.50%<\/td>\n<td bgcolor=\"#CCCCCC\">23.10%<\/td>\n<\/tr>\n<tr>\n<td bgcolor=\"#CCCCCC\">Bundle with other product<\/td>\n<td bgcolor=\"#CCCCCC\">12.40%<\/td>\n<td bgcolor=\"#CCCCCC\">10.80%<\/td>\n<td bgcolor=\"#CCCCCC\">5.30%<\/td>\n<td bgcolor=\"#CCCCCC\">6.40%<\/td>\n<td bgcolor=\"#CCCCCC\">6.70%<\/td>\n<td bgcolor=\"#CCCCCC\">6.10%<\/td>\n<\/tr>\n<tr>\n<td bgcolor=\"#CCCCCC\">Bundle with software + other product<\/td>\n<td bgcolor=\"#CCCCCC\">28.80%<\/td>\n<td bgcolor=\"#CCCCCC\">29.40%<\/td>\n<td bgcolor=\"#CCCCCC\">19.40%<\/td>\n<td bgcolor=\"#CCCCCC\">15.70%<\/td>\n<td bgcolor=\"#CCCCCC\">29.70%<\/td>\n<td bgcolor=\"#CCCCCC\">36.40%<\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/div>\n<p>2009 is an interesting case &#8211; the <a title=\"MyGaming bearded orcale\" href=\"http:\/\/entropy.co.za\/blog\/gaming\/extreme-opinion\/228-recession-finally-catching-up-or-do-the-new-games-just-suck\/\" target=\"_blank\">MyGaming bearded oracle<\/a> reckons that there were not many worthy platform sellers that year (although there was that little global economic recession as well).<\/p>\n<p>Indeed, the only games scoring above 90 on Metacritic in 2009 were: Uncharted 2; Modern Warfare 2; Street Fighter IV; Grand Theft Auto: Chinatown Wars; Braid; God of War Collection; Batman: Arkham Asylum; and Forza 3.<\/p>\n<p>2012 proved to be a poor year for console sales growth, and while the 2013 figures are yet to be finalised, it wouldn&#8217;t be a stretch to imagine the trend continuing.<\/p>\n<p>This may well be due to the extended life of the seventh generation of consoles leaving gamers fatigued and waiting for next-gen platforms and titles.<\/p>\n<p>2010 and 2011 seemed to be the years of consoles bundled with software, with many of those consumers picking up new a console apparently lured in by a game or two packed with it.<\/p>\n<h3 class=\"my-4\">More SA gaming news<\/h3>\n<p><a title=\"Top selling PS4 games in SA\" href=\"http:\/\/mygaming.co.za\/news\/features\/61398-top-selling-ps4-games-in-sa.html\" target=\"_blank\"><strong>Top selling PS4 games in SA<\/strong><\/a><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/60789-itunes-sa-voucher-codes-now-available-through-fnb.html\">iTunes SA voucher codes now available through FNB<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/broadband\/60784-data-only-uncapped-adsl-price-comparison.html\">Data-only uncapped ADSL price comparison<\/a><\/strong><\/p>\n<p><a title=\"SA-made STASIS wants one last Kickstarter push\" href=\"http:\/\/mygaming.co.za\/news\/news\/60692-sa-made-stasis-wants-one-last-kickstarter-push.html\"><strong>SA-made STASIS<\/strong><\/a><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/60433-make-games-sa-seeks-government-recognition.html\">Make Games SA seeks government recognition<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Market research company Gfk has provided statistics on the growth of the SA console gaming market over the years.<\/p>\n","protected":false},"author":157,"featured_media":55392,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[4356,21,2752,5793],"class_list":["post-61410","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-features","tag-gfk","tag-headline","tag-sa-gaming-market","tag-sa-gaming-news"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/61410","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/157"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=61410"}],"version-history":[{"count":0,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/61410\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/55392"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=61410"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=61410"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=61410"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}