{"id":63370,"date":"2014-04-15T10:18:34","date_gmt":"2014-04-15T08:18:34","guid":{"rendered":"http:\/\/mygaming.co.za\/news\/?p=63370"},"modified":"2014-04-15T10:20:28","modified_gmt":"2014-04-15T08:20:28","slug":"gamers-want-more-than-girls-in-bikinis","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/business\/63370-gamers-want-more-than-girls-in-bikinis","title":{"rendered":"Gamers want more than girls in bikinis"},"content":{"rendered":"<p>Ubisoft Toronto studio head, Jade Raymond said she is tired of video games following an old formula when it came to main characters and protagonists.<\/p>\n<p>&#8220;I don&#8217;t like the assumption that all people who play games want big chainsaws and women in bikinis. It&#8217;s like, really? Not all gamers are teenage boys, and even teenage boys want more than that,&#8221; said Raymond in a recent interview with <a href=\"http:\/\/www.thegridto.com\/city\/people\/jade-raymond-videogame-boss\/\" target=\"_blank\">The Grid<\/a>.<\/p>\n<p>Raymond said that the classic &#8220;husky voiced, emotionless &#8221; lead character in most games needed to be replaced with a more complex\u00a0protagonist.\u00a0&#8220;It&#8217;s got to change, right?&#8221; she said, pointing out that even traditional action movies have evolved to a point where their main characters are more narratively complex.<\/p>\n<p>&#8220;The video game world is improving, too: We\u2019re seeing some variety.\u00a0Grand Theft Auto\u00a0has been doing a good job picking interesting main characters in recent years\u2014like the new-immigrant underdog. There still isn\u2019t a game where you get to play an old lady. That\u2019s my dream,&#8221; she said.<\/p>\n<p>Raymond and Ubisoft Toronto are reportedly working on the new Assassin&#8217;s Creed Unity. She also revealed in the interview that the Assassin&#8217;s Creed series has sold over 76 million copies world wide.<\/p>\n<p>Gamers, do you agree that mainstream characters need to become more complex? Let us know in the comments and forum.<\/p>\n<h6>Source: <a href=\"http:\/\/www.thegridto.com\/city\/people\/jade-raymond-videogame-boss\/\" target=\"_blank\">The Grid<\/a><a href=\"http:\/\/www.gamespot.com\/articles\/ubisoft-boss-not-happy-with-the-assumption-that-gamers-only-want-chainsaws-and-girls-in-bikinis\/1100-6418995\/\" target=\"_blank\"><br \/>\n<\/a><\/h6>\n<h3 class=\"my-4\">More gaming news<\/h3>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/63257-sony-unveils-zombie-mmo.html\">Sony unveils zombie MMO<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/63262-the-last-of-us-is-coming-to-ps4.html\">The Last of Us is coming to PS4<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/news\/63266-conan-obrien-plays-ps4-and-is-rubbish.html\">Conan O\u2019Brien plays PS4, and is rubbish<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ubisoft Toronto studio head Jade Raymond is fed up with video games that &#8220;treat gamers like idiots.&#8221; <\/p>\n","protected":false},"author":214,"featured_media":63372,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_enabled":true,"_sma_x_custom_text":"","_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[2],"tags":[31,145,3518,3568],"class_list":["post-63370","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-active","tag-assassins-creed","tag-jade-raymond","tag-ubisoft-toronto"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/63370","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/214"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=63370"}],"version-history":[{"count":1,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/63370\/revisions"}],"predecessor-version":[{"id":63373,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/63370\/revisions\/63373"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/63372"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=63370"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=63370"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=63370"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}