{"id":70360,"date":"2014-11-18T23:45:59","date_gmt":"2014-11-18T21:45:59","guid":{"rendered":"http:\/\/mygaming.co.za\/news\/?p=70360"},"modified":"2014-11-18T23:45:27","modified_gmt":"2014-11-18T21:45:27","slug":"do-exclusives-sell-consoles","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/features\/70360-do-exclusives-sell-consoles","title":{"rendered":"Do exclusives sell consoles?"},"content":{"rendered":"<p>In the extremely competitive industry that is the world of video games, the platform with the best titles always comes out on top. Or does it?<\/p>\n<p>Sony gives you Uncharted, inFamous, and Killzone on the PlayStation; Microsoft dishes out Forza, Halo, and Gears of War on the Xbox; and Nintendo fans get Mario, Donkey Kong, and Zelda.<\/p>\n<p>But with all the hype around these &#8220;exclusive&#8221; titles, do they actually help sell consoles? And what about games which get extra or timed-exclusive content, such as Destiny on the PlayStation 4 &#8211; does that help Sony sell consoles?<\/p>\n<p>Let&#8217;s take a look.<\/p>\n<h3 class=\"my-4\">Games &#8211; platform and content exclusivity<\/h3>\n<h3 class=\"my-4\">Destiny<\/h3>\n<p>According to reports, PS4 sales jumped when Destiny &#8211; which had exclusive content for PS4 players &#8211; was released on 9 September 2014. Units sales for the launch week increased from 7,299 to 23,623. Xbox One sales, on the other hand, dropped from 25,674 to 3,015 between 8 and 14 of September.<\/p>\n<p>This can be attributed to the way Sony handled the launch of the game &#8211; Activision signed strict advertising contracts with Sony which restricted Microsoft from advertising the game at all. Destiny looked and felt like a first-party launch.<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/pp3-3oXiZyU?rel=0\" width=\"600\" height=\"338\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h3 class=\"my-4\">Titanfall<\/h3>\n<p>Titanfall was released on 11 March 2014, and during the first week of this game being on sale\u00a0Microsoft saw a 95% increase in Xbox One sales.<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/3FPtT4C870c?rel=0\" width=\"600\" height=\"338\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h3 class=\"my-4\">Mario Kart 8<\/h3>\n<p>During the launch week of Nintendo\u2019s kart racer Mario Kart 8, Nintendo hardware sales rose 666% in the UK. 82% of the game\u2019s sales were made up of the Nintendo Wii U + Mario Kart 8 bundle.<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/BcL6JYR5eFs?rel=0\" width=\"600\" height=\"338\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h3 class=\"my-4\">inFamous: Second Son<\/h3>\n<p>inFamous: Second Son was 2014\u2019s first PS4 exclusive &#8211; released on 21 March 2014. During\u00a0the game&#8217;s launch week\u00a0Sony reported a 106% increase in hardware sales.<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/MlNfJvFnzc8?rel=0\" width=\"600\" height=\"338\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h3 class=\"my-4\">Call of Duty: Advanced Warfare<\/h3>\n<p>CoD: Advanced Warfare is almost Microsoft&#8217;s version of Destiny. Microsoft tries its best to make this feel like an exclusive title, with Advanced Warfare branded Xbox Ones, timed-exclusive content, and tons of CoD\/Xbox hybrid advertising.<\/p>\n<p>Although the stats are not out yet, I will bet on Xbox One sales going up.<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/6XJy74bxT_s?rel=0\" width=\"600\" height=\"338\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Would you buy a console for one or two exclusive games? Let us know in the comments and forum.<\/p>\n<h6>Sources:\u00a0<a href=\"http:\/\/www.gamespot.com\/articles\/mario-kart-8-helps-wii-u-hardware-sales-climb-666-percent-in-the-uk\/1100-6420019\/\" target=\"_blank\">Gamespot<\/a>, <a href=\"http:\/\/www.vg247.com\/2014\/09\/19\/destiny-boosts-uk-ps4-sales-300-xbox-one-outsold-21\/\" target=\"_blank\">VG24\/7<\/a>, <a href=\"http:\/\/www.theguardian.com\/technology\/2014\/mar\/18\/xbox-one-sales-titanfall-playstation-4\" target=\"_blank\">The Guardian<\/a><\/h6>\n<h3 class=\"my-4\">More gaming news<\/h3>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/features\/70164-best-selling-pc-ps-xbox-games-in-south-africa-2.html\">Best-selling PC, PS, Xbox games in South Africa<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/ps4\/70252-get-a-ps4-for-under-r5500.html\">Get a PS4 for under R5,500<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mygaming.co.za\/news\/pc\/70256-play-900-old-school-arcade-games-for-free-in-your-browser.html\">Play 900 old-school arcade games for free in your browser<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Console gamers love to brag about exclusive titles, but do these games encourage people to buy a PlayStation or Xbox?<\/p>\n","protected":false},"author":213,"featured_media":70368,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_enabled":true,"_sma_x_custom_text":"","_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[20],"tags":[5524,9022,21,1239,10065],"class_list":["post-70360","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-features","tag-destiny","tag-exclusives","tag-headline","tag-playstation-4","tag-xbox-one"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/70360","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/213"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=70360"}],"version-history":[{"count":2,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/70360\/revisions"}],"predecessor-version":[{"id":70372,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/70360\/revisions\/70372"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/70368"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=70360"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=70360"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=70360"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}