{"id":82528,"date":"2015-10-15T17:30:58","date_gmt":"2015-10-15T15:30:58","guid":{"rendered":"http:\/\/mygaming.co.za\/news\/?p=82528"},"modified":"2015-10-15T17:43:09","modified_gmt":"2015-10-15T15:43:09","slug":"the-gaming-industry-continues-to-thrive-outselling-movies-by-a-good-margin","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/business\/82528-the-gaming-industry-continues-to-thrive-outselling-movies-by-a-good-margin","title":{"rendered":"The gaming industry continues to thrive: outselling movies by a good margin"},"content":{"rendered":"<p>The gaming industry is still growing, that&#8217;s something we all know. And it&#8217;s because of that, that the digital gaming industry is predicted to <a href=\"http:\/\/mygaming.co.za\/news\/news\/82018-digital-gaming-industry-to-earn-80-billion-this-year.html\" target=\"_blank\">earn $80 billion this year<\/a> alone.<\/p>\n<p>The latest report called <em><a href=\"http:\/\/www.slideshare.net\/adobe\/us-gaming-trends-report\/1\" target=\"_blank\">Gaming Trends 2015<\/a><\/em> from Adobe Digital Index (ADI) paints a positive picture of the gaming industry heading towards the future.<\/p>\n<p>Adobe has revealed that\u00a0gaming revenue is up 4% year over year.<\/p>\n<div id=\"attachment_82530\" style=\"width: 610px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2015\/10\/Gaming-Revenue-Growth-e1444914362394.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-82530\" class=\"size-full wp-image-82530\" src=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2015\/10\/Gaming-Revenue-Growth-e1444914362394.jpg\" alt=\"Gaming Industry\" width=\"600\" height=\"300\" \/><\/a><p id=\"caption-attachment-82530\" class=\"wp-caption-text\">Image courtesy of <a href=\"http:\/\/www.slideshare.net\/adobe\/us-gaming-trends-report\/1\" target=\"_blank\">ADI<\/a>.<\/p><\/div>\n<p>ADI&#8217;s principal analyst,\u00a0Tamara Gaffney,\u00a0had this to say about the numbers:<\/p>\n<blockquote><p>I don\u2019t believe anybody has ever aggregated shopping data for gaming until now. I was shocked to see that June sales were as high as holiday for the gaming business.<\/p><\/blockquote>\n<div id=\"attachment_82532\" style=\"width: 610px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2015\/10\/Gaming_Trends_Report_charts_w_bg_tag_1-1-e1444914686867.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-82532\" class=\"size-full wp-image-82532\" src=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2015\/10\/Gaming_Trends_Report_charts_w_bg_tag_1-1-e1444914686867.jpg\" alt=\"Gaming Industry\" width=\"600\" height=\"300\" \/><\/a><p id=\"caption-attachment-82532\" class=\"wp-caption-text\">Image courtesy of <a href=\"http:\/\/www.slideshare.net\/adobe\/us-gaming-trends-report\/1\" target=\"_blank\">ADI<\/a>.<\/p><\/div>\n<p>On top of this, gaming online visits\u00a0are up 8% year over year and blockbuster games are beating blockbuster movies. ADI&#8217;s Gaffney\u00a0further said:<\/p>\n<blockquote><p>The gaming industry is a lot bigger than most marketers realize. These games get more social buzz on opening day than most movies do, and the revenue for one of the top games this year outdid the highest-grossing movie start by nearly double. And I thought the movie industry was big. That\u2019s huge.<\/p><\/blockquote>\n<p>In the report, it was show that\u00a0<em>Metal Gear Solid V: The Phantom Pain\u00a0<\/em>sold over $179 million in revenue for its first day of release.<\/p>\n<p>By comparison, <em>Avengers: Age of Ultron<\/em> made $84 million on opening day with\u00a0a much bigger budget.<\/p>\n<p>The above difference also applies to social engagement where <em>Metal Gear Solid V: The Phantom Pain<\/em> easily outdid <em>Avengers: Age of Ultron<\/em>, as you can see below:<\/p>\n<div id=\"attachment_82538\" style=\"width: 610px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2015\/10\/social-mentions-release-e1444920824648.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-82538\" class=\"size-full wp-image-82538\" src=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2015\/10\/social-mentions-release-e1444920824648.jpg\" alt=\"Social mentions\" width=\"600\" height=\"300\" \/><\/a><p id=\"caption-attachment-82538\" class=\"wp-caption-text\">Image courtesy of <a href=\"http:\/\/www.slideshare.net\/adobe\/us-gaming-trends-report\/1\">ADI<\/a>.<\/p><\/div>\n<p>Pre-order data was also examined\u00a0for five major titles that were released in 2014 and 2015.<\/p>\n<p>For 2014 the games were:\u00a0<em>Destiny, Call of Duty: Advanced Warfare, Halo: Master Chief Collection, Assassin\u2019s Creed Unity<\/em> and <em>Far Cry 4<\/em>.<\/p>\n<p>For 2015, the games are: <em>Fallout 4, Call of Duty: Black Ops 3, Halo 5: Guardians, Rise of the Tomb Raider<\/em>\u00a0and<em>\u00a0Assassin\u2019s Creed Syndicate<\/em>.<\/p>\n<p>For pre-orders, there appears to be\u00a024% year over year growth in numbers and a 33% growth in total revenue, which you can see below:<\/p>\n<div id=\"attachment_82540\" style=\"width: 610px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2015\/10\/preorder-adi-research-e1444921244637.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-82540\" class=\"size-full wp-image-82540\" src=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2015\/10\/preorder-adi-research-e1444921244637.jpg\" alt=\"Pre-orders\" width=\"600\" height=\"435\" \/><\/a><p id=\"caption-attachment-82540\" class=\"wp-caption-text\">Image courtesy of <a href=\"http:\/\/www.slideshare.net\/adobe\/us-gaming-trends-report\/1\" target=\"_blank\">ADI<\/a>.<\/p><\/div>\n<p>Finally, the ADI report also pitted eSports and MOBA games against real sports, in terms of Facebook likes and social mentions. See the results below:<\/p>\n<div id=\"attachment_82542\" style=\"width: 610px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2015\/10\/Mobas-sports-e1444921414916.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-82542\" class=\"size-full wp-image-82542\" src=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2015\/10\/Mobas-sports-e1444921414916.jpg\" alt=\"MOBA sports\" width=\"600\" height=\"300\" \/><\/a><p id=\"caption-attachment-82542\" class=\"wp-caption-text\">Image courtesy of <a href=\"http:\/\/www.slideshare.net\/adobe\/us-gaming-trends-report\/1\">ADI<\/a>.<\/p><\/div>\n<p>The gaming industry is flourishing and is continuing to move from strength to strength. As the report has shown, there seems to be even more room for growth, which is amazing.<\/p>\n<hr \/>\n<h4><strong>Source: <a href=\"http:\/\/wccftech.com\/gaming-industry-growing-preorder-revenue-33-year\/\" target=\"_blank\">WCCFTech<\/a><\/strong><\/h4>\n<h3 class=\"my-4\"><strong>More On The Gaming Industry<\/strong><\/h3>\n<p><a title=\"Permalink to Digital gaming industry to earn $80 billion this year\" href=\"http:\/\/mygaming.co.za\/news\/news\/82018-digital-gaming-industry-to-earn-80-billion-this-year.html\" rel=\"bookmark\">Digital gaming industry to earn $80 billion this year<\/a><\/p>\n<p><a title=\"Permalink to Videogaming industry worth $74.2 billion annually: mobile gaming takes the largest chunk\" href=\"http:\/\/mygaming.co.za\/news\/news\/76026-gaming-industry-worth-74-2-billion-annually-mobile-gaming-takes-the-largest-chunk.html\" rel=\"bookmark\">Videogaming industry worth $74.2 billion annually: mobile gaming takes the largest chunk<\/a><\/p>\n<p><a title=\"Permalink to SA gaming industry growing despite \u201cisolation\u201d\" href=\"http:\/\/mygaming.co.za\/news\/news\/57015-sa-gaming-industry-growing-despite-isolation.html\" rel=\"bookmark\">SA gaming industry growing despite \u201cisolation\u201d<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Things are looking great for the gaming industry!<\/p>\n","protected":false},"author":224,"featured_media":82544,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[2],"tags":[8004,16128,4717,16132,16130,1969,10879,1219],"class_list":["post-82528","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-adobe","tag-adobe-digital-index","tag-gaming-industry","tag-gaming-trends","tag-gaming-trends-2015","tag-news-2","tag-report","tag-stats"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/82528","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/224"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=82528"}],"version-history":[{"count":1,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/82528\/revisions"}],"predecessor-version":[{"id":82546,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/82528\/revisions\/82546"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/82544"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=82528"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=82528"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=82528"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}