{"id":82622,"date":"2015-10-20T11:00:03","date_gmt":"2015-10-20T09:00:03","guid":{"rendered":"http:\/\/mygaming.co.za\/news\/?p=82622"},"modified":"2015-10-20T11:05:28","modified_gmt":"2015-10-20T09:05:28","slug":"windows-10-to-implement-advertising","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/business\/82622-windows-10-to-implement-advertising","title":{"rendered":"Windows 10 to implement advertising"},"content":{"rendered":"<p>Distributing Windows 10 for free was a stroke of brilliance for Microsoft as the OS has reached <a href=\"http:\/\/mygaming.co.za\/news\/news\/82036-windows-10-has-reached-more-than-110-million-devices.html\" target=\"_blank\">more than 110 million devices<\/a> in relatively no time at all.<\/p>\n<p>But it\u2019s time for Microsoft to earn some of that money back on their investment, and part of that plan seems to be discrete advertising placed around the OS\u2019 interface \u2013 you didn\u2019t think you\u2019d get the operating system for nothing at all, did you?<\/p>\n<p><a href=\"http:\/\/www.fudzilla.com\/news\/39042-windows-10-might-get-advertising\" target=\"_blank\">Fudzilla<\/a> is reporting that the latest preview build of Windows 10, <a href=\"https:\/\/blogs.windows.com\/windowsexperience\/2015\/10\/12\/announcing-windows-10-insider-preview-build-10565\/\" target=\"_blank\">Build 10565<\/a>, has begun testing for advertising.<\/p>\n<p>No mention was made on the announcement for the build over on the <a href=\"https:\/\/blogs.windows.com\/\" target=\"_blank\">Windows Blog<\/a>, but that\u2019s likely because Microsoft\u2019s PR team thought it better not to advertise just yet.<\/p>\n<p>Fortunately, until the advertising brass enforces less control on us and grants them more access, advertising only takes up real estate on the Start Menu and in the app store, and you can turn it off \u2013 for the moment.<\/p>\n<p>Annoyingly, Microsoft is harvesting your OS and PC for data, so expect to be target by personalised ads fairly frequently.<\/p>\n<p>And if it makes advertising on the OS more viable, expect more harvesting to be done and to continue on into the future.<\/p>\n<hr \/>\n<h4><strong>Source: <a href=\"http:\/\/www.fudzilla.com\/news\/39042-windows-10-might-get-advertising\" target=\"_blank\">Fudzilla<\/a><\/strong><\/h4>\n<h3 class=\"my-4\"><strong>More on Windows 10<\/strong><\/h3>\n<p><a href=\"http:\/\/mygaming.co.za\/news\/news\/81267-microsoft-is-making-sneaky-windows-10-installs.html\">Microsoft is making sneaky Windows 10 installs<\/a><\/p>\n<p><a href=\"http:\/\/mygaming.co.za\/news\/pc\/79845-gain-access-to-over-260-settings-in-windows-10-with-god-mode.html\">Gain access to over 260 settings in Windows 10 with \u2018God Mode\u2019<\/a><\/p>\n<p><a href=\"http:\/\/mygaming.co.za\/news\/pc\/79711-heres-how-to-disable-those-pesky-windows-10-automatic-updates.html\">Here\u2019s how to disable those pesky Windows 10 automatic updates<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s time for Microsoft to earn some money back on their investment.<\/p>\n","protected":false},"author":221,"featured_media":82624,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[2],"tags":[4543,5496,91,10473,13906,13009],"class_list":["post-82622","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-advertising","tag-apps","tag-microsoft","tag-operating-system","tag-os","tag-windows-10"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/82622","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/221"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=82622"}],"version-history":[{"count":0,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/82622\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/82624"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=82622"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=82622"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=82622"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}