The cross-platform integration of Microsoft’s Windows 10 and Xbox doesn’t affect Sony’s current strategy whatsoever.<\/p>\n
This was confirmed by Andrew House, President of Sony Interactive Entertainment during the Japanese company’s recent Investor Day<\/a><\/strong>.<\/p>\n \u201cI always hesitate to be drawn into discussions on someone else\u2019s strategy. I\u2019m more than happy to talk about our own strategy\u2026Yes, there was a big emphasis from the folks at Microsoft on Xbox and PC cross-play. It remains to be seen whether there is latent large consumer demand for that.”<\/p>\n \u201cBut we don\u2019t see it as really effecting or prompting any change in our thought process or strategy. We have always tended to believe that a proprietary ecosystem offering a very well crafted unified client experience is the way to go, and that sort of remains our strategy.”<\/p>\n<\/div>\n Microsoft has announced new plans to help unify the Xbox and Windows 10 platforms at this year’s E3.<\/p>\n<\/div>\n This included a new Play Anywhere feature that will\u00a0allow users to pay for a single copy of a game and access it on both platforms and the news that future Xbox One exclusives would be coming to both platforms.<\/p>\n Do you think Sony should be concerned about Microsoft’s cross-platform push? Let us know in the comments below and in our forums.<\/strong><\/p>\n The world\u2019s first self-driving fatality has been confirmed<\/a><\/strong><\/p>\n
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