{"id":98582,"date":"2016-07-14T11:11:57","date_gmt":"2016-07-14T09:11:57","guid":{"rendered":"http:\/\/mygaming.co.za\/news\/?p=98582"},"modified":"2016-07-14T11:12:43","modified_gmt":"2016-07-14T09:12:43","slug":"pokemon-go-has-obliterated-twitter-and-is-on-its-way-to-beat-snapchat-and-maps","status":"publish","type":"post","link":"https:\/\/mygaming.co.za\/news\/nintendo\/98582-pokemon-go-has-obliterated-twitter-and-is-on-its-way-to-beat-snapchat-and-maps","title":{"rendered":"Pokemon Go has obliterated Twitter and is on its way to beat SnapChat and Maps"},"content":{"rendered":"<p>Pok\u00e9mon Go is massive. You thought you knew this already, but you really had no idea.<\/p>\n<p>Think I\u2019m exaggerating? Check out these new stats <strong><a href=\"https:\/\/www.surveymonkey.com\/business\/intelligence\/pokemon-go-biggest-mobile-game-ever\/\" target=\"_blank\">from SurveyMonkey<\/a><\/strong>.<\/p>\n<p>The game has only been officially released in a few regions: Australia, New Zealand, the US, Germany, and the UK.<\/p>\n<p>As of yesterday, Pok\u00e9mon Go attracted just under 21 million daily active users in the United States, SurveyMonkey reported.<\/p>\n<p>The game\u00a0has surpassed Candy Crush Saga\u2019s rumoured peak US smartphone audience of 20 million, making it the biggest mobile game in US history.<\/p>\n<p><a href=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2016\/07\/pokemon-biggest-game.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-98586 size-full\" src=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2016\/07\/pokemon-biggest-game.png\" alt=\"Pokemon biggest game in the US\" width=\"1000\" height=\"930\" srcset=\"https:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2016\/07\/pokemon-biggest-game.png 1000w, https:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2016\/07\/pokemon-biggest-game-768x714.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/p>\n<hr \/>\n<h3 class=\"my-4\">Massive growth<\/h3>\n<p>Since its launch, the growth of Pok\u00e9mon Go has been astronomical, surpassing Tinder\u2019s number of daily active users on Android within a few days, and leaving Twitter in the dust.<\/p>\n<p>If it maintains its growth trajectory, it may even overtake SnapChat and Google Maps, SurveyMonkey said.<\/p>\n<p><a href=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2016\/07\/pokemon-daily-active-users.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-98588\" src=\"http:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2016\/07\/pokemon-daily-active-users.png\" alt=\"Pokemon daily active users\" width=\"1000\" height=\"931\" srcset=\"https:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2016\/07\/pokemon-daily-active-users.png 1000w, https:\/\/mygaming.co.za\/news\/wp-content\/uploads\/2016\/07\/pokemon-daily-active-users-768x715.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/p>\n<hr \/>\n<h3 class=\"my-4\">Huge initial player influx does not equal financial success<\/h3>\n<p>SurveyMonkey cautioned that although Nintendo\u2019s share price might suggest otherwise, it is too early to declare Pok\u00e9mon Go a financial victory for the business.<\/p>\n<p>Nintendo <strong><a href=\"http:\/\/www.wsj.com\/articles\/pokemon-go-fueled-nintendo-just-keeps-going-1468302369\" target=\"_blank\">owns a minority stake<\/a><\/strong> in Pok\u00e9mon Go developer Niantic through various vehicles, and SurveyMonkey said it will pocket just a small slice of the game\u2019s profits.<\/p>\n<p>It also noted that games that generate tremendous hype don\u2019t always turn into a sustainable success.<\/p>\n<p>\u201cBack in 2012, Draw Something consumed the public consciousness for a few weeks before its user numbers dropped like a stone,\u201d SurveyMonkey said.<\/p>\n<p>\u201cNintendo\u2019s last mobile game, Miitomo, met a similar fate, finding early success that was ultimately unsustainable.\u201d<\/p>\n<h3 id=\"related\">More on Pok\u00e9mon Go<\/h3>\n<p><a href=\"http:\/\/mygaming.co.za\/news\/features\/98380-the-5-craziest-places-people-have-gone-while-playing-pokemon-go.html\"><strong>The 5 craziest places people have gone while playing Pokemon GO<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/mygaming.co.za\/news\/nintendo\/98562-how-you-can-download-pokemon-go-in-south-africa.html\"><strong>How you can download Pokemon Go in South Africa<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/mygaming.co.za\/news\/mobile\/98344-pokemon-go-dev-talks-future-plans.html\"><strong>Pok\u00e9mon Go dev talks future plans<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/mygaming.co.za\/news\/mobile\/98224-pokemon-go-is-more-popular-than-tinder.html\"><strong>Pok\u00e9mon GO is more popular than Tinder<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s even bigger than Candy Crush Saga.<\/p>\n","protected":false},"author":163,"featured_media":96973,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_enabled":true,"_sma_x_custom_text":"","_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[2226,6],"tags":[31,20316,73,20314,20392],"class_list":["post-98582","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile","category-nintendo","tag-active","tag-niantic","tag-nintendo","tag-pokemon-go","tag-surveymonkey"],"_links":{"self":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/98582","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/users\/163"}],"replies":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/comments?post=98582"}],"version-history":[{"count":1,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/98582\/revisions"}],"predecessor-version":[{"id":98592,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/posts\/98582\/revisions\/98592"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media\/96973"}],"wp:attachment":[{"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/media?parent=98582"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/categories?post=98582"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mygaming.co.za\/news\/wp-json\/wp\/v2\/tags?post=98582"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}