According to Afrihost Sales Director Greg Payne their uncapped offering is sustainable, and users can expect good service levels from them. “With an uncapped model you have certain users subsidising other users, and as long as you can control the shaping you can still give a decent service to the majority of your users,†said Payne.
"When we launched our R29 per GB offer almost six months ago, we knew that South African users craved more affordable ADSL. At the time, most ISPs charged around R70 per GB (and many still do) so our move really shook up the ISP industry," said Gian Visser, CEO at Afrihost. "But we knew that many users wanted more. Over the past few months, we have been testing an uncapped product, which we are now ready to introduce to the market."
Afrihost is surprised that another ISP has beaten it to the punch with an affordable uncapped ADSL offering, but is now ready to respond with a set of products that are now the cheapest on the market, added Visser. "Our intention when we introduced our R29 offer was to put pressure on the incumbents to lower their prices, and I think we can safely say that we have achieved that goal," said Visser.
