DarthMol
New member
I've noticed this annoying trend with online retailers telling us to shop stuff - apparently we don't buy things anymore. My personal bias aside, this whole thing of using nouns as verbs is apparently quite a common feature in English language and has been for many years. I found this article to be an interesting read on the topic: Do you salad or sandwich? The verbing of English
I kinda get that "shopping" something carries the nuance of "shopping around" as well as "buying" it. It just sounds so stupid to me, but I don't think the usage will disappear anytime soon and I'll have to learn to live with it.
This conversion of nouns to verbs is known as ‘verbing’ and it has been around for as long as the English language itself. Ancient verbs such as rain and thunder and more recent conversions such as access, chair, debut, highlight and impact were all originally used only as nouns before they became verbs. In his book, The Language Instinct, Steven Pinker tells us that ‘Easy conversion of nouns to verbs has been part of English grammar for centuries; it is one of the processes that makes English English.’
Verbing exists essentially to make what we say shorter and snappier. It can also give a more dynamic sense to ideas.
I kinda get that "shopping" something carries the nuance of "shopping around" as well as "buying" it. It just sounds so stupid to me, but I don't think the usage will disappear anytime soon and I'll have to learn to live with it.

