Is that Ketchup?

Abev

Abev

New member
Im loving this new campaign from the Bangalore Police Dept created by The Mudra Group, its hard hitting and gritty and definately conveys the message. HECTIC!

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You can see more here
 
Cool idea and beautifully art directed, though it's a pity the campaign suffers from the 'same execution three times' syndrome.

Also reminds me of the recent local spot for anti-fur.
 
ouch :( - I think people will continue because its just so easy. I sometimes talk when I drive and rarely FEEL that I am less capable of controlling my vehicle, but science has proven that our attention and handling is reduced it seems.
 
Good way to get the message across. But I still say that driving and talking on the phone being bad is a load of crap. If you don't have the cognitive ability to keep you eyes on the road while talking, than how hell do you even manage to stand and breathe at the same time?
 
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