PC Format pulls "sexist and offensive" advert

[Maplassie]

Rofl WP

 

[iGame.Admin]

I get that this is a stupid marketing ploy to have young adolescent boys stare at this page for a fraction of a second longer than some other random page filled with text, but I wouldn't call the add sexist

I tested the theory that it is simply a bad advert by showing it to my wife.
Her reaction was not "OMG, that's soooo Sexist" but instead the more expected "LOL, that's gross ! What does her being on the toilet have to do with gaming?"

I think maybe some people jump on the sexist bandwagon because you can't approach the ASA with a complaint that the advert is stupid and expect to succeed.

 

[R4C3]

Well an ad that people is talking about has succeed. Any publicity is publicity. Whether it is good or bad.

 

[Graal]

Dis nie hoe groot jou kaart is nie, dis wat jy met hom doen!

Die enigste mense wat sulke dinge se is mense wat klein kaarte het.

 

[Maplassie]

Sy kaart is dalk klein, maar dit kom in n groot boks.

 

[Murph]

Sy kaart is dalk klein, maar dit kom in n groot boks.

Presies - dit pas nog altyd in 'n doos.

 

[weakest_link]

Well an ad that people is talking about has succeed. Any publicity is publicity. Whether it is good or bad.

That is so true hey

 

[Mister 44]

Her reaction was not "OMG, that's soooo Sexist" but instead the more expected "LOL, that's gross ! What does her being on the toilet have to do with gaming?"

Maybe a thinly veiled reference to EA?

 

[JP'S]

Rofl WP

After reading all your comments I think its safe to say I don't want to lan with you guys... Ever.

 

[Saint_Dee]

After reading all your comments I think its safe to say I don't want to lan with you guys... Ever.

My sentiments exactly ... I don't know what pit this discussion descended into, and I highly doubt that I want to know

 

[Necuno]

My GTX680 is nogal groot

I thought it was going to read

My geweer is nogal groot

 

[Mister 44]

I thought it was going to read

This is my rifle, this is my gun...