Sony’s new handheld, the PS Vita, hasn’t been selling as impressively as Sony would have liked.
According to the latest hardware sales, the PSP successor has only sold 1.8 million units since it launched earlier this year.
The number is a drastic under-achievement compared to what Sony had in mind for the portable gaming device.
“For a game platform, like Vita, the software is the key to success,” said Hirai. ”We have to reinforce the software area in order to improve the business, that is the basic line” Sony boss Kaz Harai said to Gamasutra.
Hirai says that Sony’s goal is to sell a further 10 million units during the current financial year.
In the other corners of the handheld gaming market, Nintendo managed to sell 10.5 million 3DS’s in the same financial period, although Nintendo’s handheld released months before the PS Vita.
Apple are now also considered players in the portable gaming market thanks to the growth of tablet PC gaming, and the company sold almost 12 million iPads within the first-quarter of 2012.
Source: Gamasutra
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