In a statement which could be justifiably viewed as “stirring the pot”, Nvidia has said that fancy new games such as Battlefield 3 serve as evidence that the PC is streaks ahead of consoles.
This particular round of flame-bait comes from a Q&A session with investors, where CEO of Nvidia Jen-Hsun Huang has credited the power gap between PCs and game consoles for their big piles of money.
“We’re expecting GeForce desktop to be up, and we’re expecting that to be up nicely, driven by the hit games,” he said. “This is likely a multi-year cycle of growth for PC gaming.
“This happens every major game console cycle towards the second half of its product life, because PC technology advances on a regular basis instead of once every seven to ten years.
“And so you could imagine how PC technology is dramatically better than a game console today, and you’re starting to see that now with a new generation of games that are coming out, such as Battlefield 3.”
According to Nvidia the numbers don’t lie – in the quarter ending 31st October. Nvidia has posted revenue of $1.06 billion, up a whopping $843.9 million from the same quarter last year. Nvidia credits the majority of this revenue – $644.8 million – to its juggernaut GPU business.
The profits earned from desktop graphics were higher than the normal seasonal increases allow for, which Nvidia attributes to “strong global demand from PC gamers, driven by highly anticipated blockbuster PC games just starting to hit the shelves”.
And just to make sure he sinks his point in, Huang adds, “We believe this surge of PC gaming demand will drive increased demand for Nvidia’s GeForce products despite the soft consumer PC market,” the company said.
“We expect a multiyear PC gaming cycle, as the PC becomes increasingly more powerful than five to six-year-old gaming consoles.”
High-end PC hardware outperforming static console hardware nearing 6 years of age should surprise no one, but never underestimate the passionate rage of the platform fanboys.
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