Piracy monitoring group MUSO has released its piracy data for Game of Thrones season 7.
Most of the pirate viewing happened over unlicensed streaming services (85%), while torrents (9%) and direct downloads (6%) made up 15% of the show’s piracy.
Private torrent trackers accounted for less than 1% of total pirate traffic.
TorrentFreak highlighted that, on average, each episode was pirated 140 million times – while legal channels saw an average of 32 million viewers per episode.
MUSO’s data for streaming traffic is sourced from SimilarWeb, which uses a sample of 200 million devices. The sample data also covers thousands of popular pirate sites.
The sample excludes traffic from China, and “fully-loaded” Kodi boxes.
MUSO CEO Andy Chatterley said the various leaks HBO faced this year contributed to the high piracy numbers.
Chatterley said this is supported by the fact that the sixth episode, which leaked days before it officially aired, was pirated more than the season finale.
Total downloads and streams
MUSO broke down the total pirate downloads and streams of season 7 of Game of Thrones as follows:
- Episode 1 – 187,427,575
- Episode 2 – 123,901,209
- Episode 3 – 116,027,851
- Episode 4 – 121,719,868
- Episode 5 – 151,569,560
- Episode 6 – 184,913,279
- Episode 7 (as of 3 Sep) – 143,393,804
- Episode Bundles for Season 7 – 834,522
- Total (as of 3 Sep) – 1,029,787,668