Vodacom has held onto its crown as the coolest telecommunication provider in South Africa.
It is awarded the title based on the results of the Sunday Times Generation Next youth survey, which is in its 12th year.
The biggest moves in this year’s telecoms ranking was MTN losing its second place spot to Cell C.
DStv and Google also slipped from their first and second places as coolest companies in South Africa to fourth and sixth, while Apple climbed from third to second.
Times Media said it polled the opinions of 5,500 young urban South Africans (aged 8–22) to establish which brands are “the coolest of the cool in 2016”.
Overall coolest brand was awarded to Nike, with Samsung, Apple, and Xbox making an appearance in the top 10.
Coolest telecoms provider
| Rank | Coolest Telecoms Providers 2016 | Coolest Telecoms Providers 2015 |
|---|---|---|
| 1 | Vodacom | Vodacom |
| 2 | Cell C | MTN |
| 3 | MTN | Cell C |
| 4 | Telkom/Telkom Mobile | Telkom |
| 5 | Virgin Mobile | Virgin Mobile |
| 6 | Neotel | Telkom Mobile (8ta) |
| 7 | Other | Neotel |
| 8 | Other |
Coolest companies
| Rank | Coolest Companies 2016 | Coolest Companies 2015 |
|---|---|---|
| 1 | BMW | DStv |
| 2 | Apple | |
| 3 | Nike | Apple |
| 4 | DStv | BMW |
| 5 | Samsung | Samsung |
| 6 | Nike | |
| 7 | adidas | Mr Price |
| 8 | KFC | |
| 9 | Woolworths | Coca-Cola |
| 10 | Sony | Woolworths |
The demographics of the study are summarised in the graphs below.
More on Vodacom
This is how much data South Africans use on their Smartphones
Vodacom shares why South Africa is falling behind on broadband
Loading ...
Please stop taking money to print there adverts.