Thanks [MENTION=6280]Blazzok[/MENTION] and [MENTION=2530]Wyvern[/MENTION] for the feedback. I dislike it when forums go meta, so this is going to be the only post I put up in this regard. Happy to discuss things further on TS/Discord one evening.
We're really trying to grow MyGaming and [MENTION=23304]Jamie McKane[/MENTION] and [MENTION=23338]RyanBrothwell[/MENTION] have done an amazing job to help us achieve tremendous growth.
From under 40,000 local unique browsers to over 147,000 in four months
To put things in perspective... When we took over MyGaming on 1 April, it was doing under 40,000 unique South African browsers a month (Effective Measure stats).
In our first month, we almost doubled that - hitting 74,620 uniques for April. By May, we logged 80,000 uniques for the month. In June we cracked 100,000 uniques - a major milestone we set for ourselves that we thought would take the better part of a year to reach. Last month we logged 147,000 uniques.
It doesn't matter where you are in South Africa's online publishing space - that's monstrous growth.
Growing MyGaming means trying stuff to see what happens, which means making the occasional mistake. "Fail cheap, fail fast" and all that trite stuff.
If we make a mistake, then we know better for next time. However, given the amount of content we put out now, it may look to people like we are making more mistakes when the proportion is actually the same or less than before.
On "clickbait" and negativity
That said, crying clickbait is not useful feedback. The definition of clickbait is nebulous at best, and people use the term to describe all manner of articles they don't like for one reason or another.
Therefore, if an article bugs you please be more specific in your critique and I'll forward the feedback to my writers.
I also wish to ask you guys to please take stuff like this up with me in e-mail or PM. As I've indicated in a previous rambling post, I've seen from other online communities that it quickly becomes cool to hate on the articles, followed by hating on the journalists, and before you know it the whole place is filled with negativity.
I don't want that for MyGaming, and so I'm not tolerating it. Sometimes my intolerance will manifest as a long, rambling post (tadaa!), but I won't always have time for that so in future I may have to delete posts.
Of course questions, concerns, and suggestions are welcome.
So long as they are not couched in accusations, or already make negative assumptions. Having them posted in the right section would also be preferable.
As an example, "Why has article quality at MyGaming declined?" is a poor question, because it already assumes the answer to the question "Has article quality at MyGaming declined?"
The answer is that quality has not declined, and I have the stats to back it up. You might feel that we are not serving you adequately as a reader, however, and that is something we might be able to remedy given specific feedback.
With that, I hope to bring this thread back on track with a separate, less rambly post.