Planned Obsolescence could be the real reason you have to upgrade to the newest tech this year.
The theory revolves around the introduction of artificial lifespans so that companies make more money on returning customers.
Of course, this all sounds like a conspiracy theory until you point to the existence of the Centennial Lightbulb – which was switched on over 115 years ago and is still burning today.
So does this theory exist? The answer is “yes” reports the BBC, “but with caveats”.
“To an extent, planned obsolescence is an inevitable consequence of sustainable businesses giving people goods they desire.
In this way, planned obsolescence serves as a reflection of a ravenous, consumer culture which industries did create for their benefit, yet were hardly alone in doing so.”
“Fundamentally, firms are reacting to the tastes of the consumers,” says Judith Chevalier, a professor of finance and economics at Yale University.
“I think there are some avenues where [businesses] are kind of tricking the consumer, but I think there are also situations where I might put the fault on the consumer.”
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Visual designs and being up to date with the newest technology (FOMO) are just as much a form of planned obsolence as failing parts.
It also forms a vital part of the world’s economy of supply and demand, as the massive turnover of goods provides jobs, promotes globalisation and allows for innovation.
What are your thorughts on planned obsolescence? Let us know in the comments below and in our forums
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I think the consumer really needs to get on board with this kind of consideration.
The market loves impulsive consumers, and actively target, even nurture the trend, but there are hidden costs. Environmental costs being extremely important.
Happiness… Its so easy these days to stuff one’s spaces with absolute nonsense which is not a positive thing. Then eventually you have to throw away most of it again which can also exact an emotional toll (even though it can be positive in the long run)
Financial… Lots of cheap can easily get expensive.
So well… Consumers do not “have to” think about these things, but it is worth thinking about.
Also there should be more litigation around overcharging for future trash. Sue companies when they sell you a lemon, especially when they promised you the world.