ASUS has confirmed that there will be computer and hardware price hikes within the next three months, according to a report by the Register.
This is due to the weakening Pound to Dollar exchange following the Brexit vote.
It was primarily Japanese and other Asian manufacturers who were the worst affected, as American rivals Dell and HP Inc were quicker to react to the currency swings.
“Unfortunately we are unable to continue to sustain the losses caused by a weaker pound any further, and therefore have no choice to but increase the cost of goods to our partners in line with the value of the pound.”
“This will affect majority of goods shipping from our factory for delivery in Q4 2016. We anticipate this impacting end-customers with an increase on the SRP of around nine per cent on our devices from October onwards.”
There is currently no confirmation as to how these price hikes will affect South Africa, but as we are considered a European territory some fluctuations are expected.
In 2015, South Africa imported over $185 million worth of electronic equipment from the UK.
We suggest you check out this article for more as to how exactly South African hardware imports costs are calculated.
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So the rand drops to the dollar, we get price increases, the pound drops we get increases…